Cold emailing is one of the most popular methods of generating new leads, and it’s easy to see why, with low costs and the ability to rapidly scale your efforts. However, although anyone can send a cold email, sending one that consistently generates new business is a skill that—judging from my inbox—few have mastered. At […]
7 Ways to Love Your Customers
February is the Love month, but not just for couples. All power rests within the hands of your customers. They can choose your brand or go with your competitor. Use this month to show your customers how much you appreciate them. It’s something you need to do not just around Valentine’s Day, but all year […]
The Speaker Profit Formula: How to Market, Maximize, and Monetize Your Business With Speaking
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with David Newman, CSP. David is a Certified Speaking Professional, marketing expert, speaker, and founder of Do It! Marketing, a strategy and […]
How to Handle Entrepreneurial Stress
It is common to find stories of entrepreneurs who talk about their journey through struggles and the perseverance they needed to find the success they enjoy. On the other hand, little is said about the mental health struggles that many entrepreneurs go through caused by entrepreneurial stress. The entrepreneurial battles with perfectionism, meeting targets, and […]
How to Recession-Proof Your Small Business
The economy is slowing down, and interest rates are going up. Is your business ready for what is going on in the marketplace? With the current stock market volatility and former Fed Chair Janet Yellen doing numerous interviews about the recession that’s on the way, it’s time to get ready. No one will forget the […]
Who’s on #Smallbizchat February 2019
#Smallbizchat is a weekly conversation where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us live on Twitter every Wednesday from 8-9 pm ET. Here’s how: follow @SmallBizChat on Twitter and follow the hashtag […]
IT’S OFFICIAL—Excessive Internetting, Smartphoning, and Social Media Make Us Miserable
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Blake Snow. Blake is an author with over a decade of experience who has written and published thousands of featured articles […]
10 E-commerce Best Practices for Small Businesses
You have a small business now, and you know you want it to grow. Growth means more customers, more revenue, more inventory, and more success. Before you can get to this space, however, you have to set some practices in motion that will foster natural and lasting growth. Check out these 10 e-commerce best practices […]
Best Ways to Avoid Common Cash Flow Problems in 2019
We’ve all heard it a million times “Cash is KING!” But proper financial management is the difference between surviving in business and being put out of business. You must understand the time value of money and manage your finances carefully. Just like you should have an emergency fund for your household, you need one for […]
How to Get Funded Faster!
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Victoria Yampolsky, CFA, @startup_station. Victoria is the President of the Startup Station, a comprehensive financial resource for early-stage startups. She specializes in […]
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