Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wed on Twitter from 8-9pm ET. This is excerpted from my recent interview with @TinaFortune. Tina is a super single mom extraordinaire who produces and edits teleseminars, podcasts, and video blog posts. She can perfect your […]
Why I Love Twitter
Twitter is a social networking site that is a micro-blogging platform. It is designed for people who need the bottom-line and not much else. In short, if you can’t say it in 140 characters or less, forget about it. Twitter demands that you “hit it and quit it” as James Brown would say. I got […]
Brand Design for Start-Up Businesses
This is excerpted from my recent interview with Erin Ferree @elfdesign. Erin Ferree is a branding expert who develops logos, print graphics and websites and online designs that make small businesses stand out from their competition. She is CEO of elf design and Author of the E-book; Stand Out! Differentiate Your Business to Build a Solid […]
How to Blog for Money
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wed on Twitter from 8-9pm ET. This is excerpted from my recent interview with Katherine Reynolds Lewis @CurrentMom. She is a former newspaper national correspondent who now runs her own freelance writing business focusing on work, personal finance and parenting for magazines, Web sites […]
The Entrepreneur’s Job Description PART II
Just as you would write a job description when hiring an employee, you need to understand what is fully involved in your new job as an entrepreneur and business owner. Everyone at some time or another has dreamed of becoming their own boss, but I’m here to tell you there’s a lot of work involved […]
Developing an Elevator Pitch
This is excerpted from my recent interview with Barbara Lopez of @Brightfarm who is President of Brightfarm Introductions talking about creating your elevator speech to promote your business.
Launching a Product Online
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wed on Twitter from 8-9pm ET. This is excerpted from my recent interview with Peter Shankman @skydiver is an Entrepreneur, an Adventurist, and the CEO of The Geek Factory, a PR and Marketing boutique firm in […]
It’s All About The Sales Call Prep
In business, we all sell something. Some sell products, some sell services. However, we all need to be about selling solutions. When you go on a sales call, it’s never about what you do. Sometimes as small business owners, we are so passionate about our businesses that we forget to focus on the customer’s pain […]
How to Win a Business Plan Competition
Every week as @SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wed on Twitter from 8-9pm ET. This is excerpted from my recent interview with Lora Kolodny @lorakolodny . She writes for the You’re the Boss! blog for the New York Times online. She began reporting on […]
8 Ways To Use Twitter To Grow Your Small Business
This past week was a big week. First a major review of my new book came out on the website one of my favorite business magazines Black Enterprise with the title: “Now Read This: Become Your Own Boss in 12 Months, If entrepreneurship is your objective, Melinda Emerson offers a step-by-step road map” which was written […]
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