2021 has been quite a year. After a complete shutdown in 2020, we were fortunate to open our businesses for the entire year, but it was not at all ‘business like usual.’ With the ongoing pandemic causing financial stress and emotional strain, changes in the market, and problems with employment, it was a tough year, […]
5 Small Business SEO Tips for Time-Strapped Entrepreneurs
Search engine optimization plays a crucial role in digital marketing. In fact, if you decide to focus on any particular part of your digital strategy, it should be SEO. A well-developed SEO strategy is essential, especially for small businesses that are struggling to get the attention they need. However, not every entrepreneur or business owner […]
What is Customer Perception and How to Improve it
No matter how awesome your product or service is, the success of your business is in the hands of your users, i.e., your customers. Businesses have finally started to realize that customer experience is a leading competitive differentiator between brands. And that customer perception towards their brand will always be multi-faceted. Companies need to pay […]
14 Free SEO Tools to Boost Organic Traffic and Rankings
Search Engine Optimization (SEO) should be part of your content strategy if you want to increase organic visibility and site traffic. And to achieve this, you need good SEO tools. There are various paid and free SEO tools that help you with keyword research, site audits, analytics and reporting, and backlink checks. In this blog, […]
5 Must-Have Tools for Business Owners On-the-Go
It’s one thing to focus this article on the mobile entrepreneur in the title. However, the fact is that all entrepreneurs need to stay mobile these days if they wish to keep their business competitive and stay in the know. It’s a fact that the majority of business owners are always on the go—meeting with […]
10 Signs of a Great Site
It is said that a cautiously outlined homepage will encourage people to dig deeper into your business. But is it just the homepage that makes your site one of the best? Needless to say, the homepage is the first notion of the brand on a client’s mind. But there are many more factors that go […]
How To Improve SEO On WordPress?
We started with one assumption while preparing this list of SEO strategies: you’re busy. So, these are approaches that you can use right now (long-term commitment is not required). Of course, there are many more techniques, but this is a beautiful place to start. Remember, you don’t have to utilize all of these (though you […]
The One Productivity Tip Every Entrepreneur Needs
I thought the project would take me two or three weeks to complete. However, once I implemented this tip, I finished that project in a single afternoon. The key to productivity is focus. If you can completely eliminate distractions, it’s amazing what you can get done. But the truth is that the most common sources […]
8 Must-Have Web Design Tools for 2021
Online marketing is possible with a website and online presence strategy. This is because it helps to establish your business’s credibility. The presence of a website not only lends legitimacy to your organization but also creates the idea that it is larger and more successful than it is. Many people spend most of their time […]
Where to Place Opt-Ins on Your Website
Opt-ins are a tool that collect a subscriber’s name and email address via input fields so you can communicate with them through email. Your web visitors can “opt-in” to receive content or a lead magnet like newsletters, a video series, or an eBook. These offers typically educate or entertain about a specific area of interest. Your opt-in […]
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