While it may seem like the first quarter of 2015 is eons away, it’s really not, at least in terms of planning. Both strategy and marketing are areas that require you to start thinking well in advance. After all, you don’t want to be caught at year’s end trying to plan what your company does […]
How to Conduct a SWOT Analysis on Your Small Business
Guest Article A good business leader needs to know where they are strongest and where they are weakest in the course of their everyday operations. Understanding what aspects of a company that are pulling their weight and what aspects of a company have been underperforming is easier said than done, however. The SWOT analysis, which […]
Blogging Series Part 1: Why Everyone Should Blog
Content is currency online. If you have a small business, I am quite sure that your business could benefit from demonstrating your expertise online through blogging. There are all types of ways to communicate with your target customers on a blog; you can write, post pictures, develop videos or post audio interviews. Blogs used to […]
Social Contest for Tickets to SmallBizLady’s For Entrepreneurs Only Event
Melinda Emerson, SmallBizLady, will be speaking at the ESSENCE Fest Empower U series in New Orleans this year. To celebrate amazing small business owners like you, Melinda is hosting SmallBizLady’s For Entrepreneurs Only party. This is the premier, by-invitation-only party at ESSENCE Fest where small business owners can connect with each other, learn about exciting […]
Five Tips to Maximize eBay Sales
Guest Article Launching and managing an ecommerce business can be incredibly rewarding – from a financial and personal standpoint. Thanks to eBay, the barriers to business entry are lower than ever, and if you sell the right products and market your wares effectively, you can succeed. But it’s not as simple as just opening an […]
What Should You Be Measuring in Your Small Business?
Have you asked yourself this question lately – “Is my business growing?” Many small business owners – even those with good sales volume, could not without a doubt answer that question. The reason is that you are not looking at the key numbers in your business to track and measure success. Before you go one […]
Top Five Mistakes Small Business Owners Make
When you run a small business, you have many opportunities to learn. Some mistakes are more expensive than others, but this blog is all about helping you avoid hard-learned lessons. You must be careful with your marketing efforts, you must get help, you need to have a sales process that doesn’t turn people off, you […]
It’s September; Time to Re-commit to Your Business!
#SmallBizTip 1 September is great time to re-commit, remove, renew & rebrand your business. September is the last quarter of the business calendar year. Realistically, you have 14 weeks left to accomplish your 2009business goals. The last two weeks of the year are pretty much a wash. Re-commit to your Top 3 goals We all […]
Are You Ready for 2010?
The economy is on the rebound, but the nature of business has changed. Is your small business repositioned for 2010? October and November is the perfect time to start planning for how you will kickoff the New Year. It’s not about making it through the recession; it’s about coming out of this recession with a […]
#SmallBizChat Live Telesummit Recap (Part 1)
(Dear readers: this is the first part of a two part post about SmallBizChat Live Telesummit. Part two will post on Friday, November 13, 2009.) Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. This past week, I presented the first annual #SmallBizChat Live Telesummit. The goal was to […]
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