Many of you who follow this blog are aware that I believe that the best thing you can do for your small business is pray over it every day. The most popular post on my blog this year was this one I wrote last January on the top 10 Bible verses that I thought could […]
Big Things to Come From SmallBizLady in 2011
I am so excited to announce Become Your Own Boss in 12 Months has won a Reader’s Choice Award in 2010 Small Business Book Awards by Smallbiztrends.com. If you still haven’t grabbed a copy click to order an autographed edition. I am writing a new book in 2011 which focuses on the “cardinal sins” of […]
Smallbizlady’s Sales Advice for Start-up Businesses
Generating sales is a task that many aspiring entrepreneurs sometimes feel ill-equipped to take on, but no sales = no money. So what is a start-up entrepreneur to do? Have a detailed marketing plan and sales projections, but take on sales in your business in small chucks. I like to look at things in terms […]
Smallbizlady Help! I Need A Business Mentor
Dear Smallbizlady, I know how important it is to have a business mentor, but I don’t know many successful entrepreneurs. What’s the best way to go about getting one? You’re right about the value of having a mentor, especially today. Choosing a mentor should be a real process of identifying the best person to help […]
Help @Smallbizlady, My Client Doesn’t Value My Expertise
Dear Smallbizlady, Whenever I try to give professional advice to my client, she dismisses my opinions and goes with her own ideas. What should I do? If you know that you are an expert and that your advice is sound, do not allow your client’s behavior to weaken your confidence in your business. Instead, examine […]
Time For Your Small Business Checkup!
During the year, you go to the doctor for a checkup and you also bring your car to the mechanic for a tune up. But what about your small business? Have you thought about giving it a checkup also? You should always know the status of your business’ financial health, how well it is doing […]
Are You Ready to Get Serious About Your Business?
I meet people all the time who will offer me their business idea as soon as they hear I’m a small business coach. I have heard it all, and here’s a secret – everyone has good ideas. I rarely hear a business concept that I think is terrible. Most people walk around with those ideas […]
What is a Press Release and How Can a Small Business Use Them? Part 1
One tool in the small business PR toolkit should be the news release (also called a media or press release). It’s not as hard to use as it may seem, and any small business including solopreneurs can make use of this tool. Most articles on releases talk about how you write them, but the most […]
Ask @SmallBizLady: How to Develop an Effective Sales Strategy
Every Friday, I answer your small business questions in a video blog segment called Ask Small Biz Lady. This week, we are taking on the question: How to develop an effective sales strategy for your small business? Here’s the answer: Know your target customer! Determine your 30-day sales goal. Determine your weekly sales goal. Determine your […]
Ask @SmallBizLady: How Do I Identify My Target Customer
Every Friday, I answer your small business questions in a video blog segment called Ask Small Biz Lady. This week, we are taking on the question: How Do I Identify My Target Customer? Here’s the answer: Determine your target customer’s pain points Examine the competition Figure out what percentage of the market you can realistically […]
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