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You are here: Home / Archives for Guest Articles

Time Management for Home-Based Businesses

May 10, 2016 By Melinda Emerson Leave a Comment

I constantly hear that I am “living the dream” because I work from home. However, the dream can easily become something of a nightmare if you don’t understand time management. Working from home clearly has major advantages, but it is not for everyone. It takes discipline and serious time management skills to make it work. […]

Filed Under: Guest Articles Tagged With: @amymedeiros3

5 Reasons Why Your Small Business Needs Social Media Now

May 4, 2016 By Melinda Emerson Leave a Comment

Sponsored Post   The latest Spark Business Barometer, a study sponsored by Capital One Spark Business, reports that 40% of small business owners are still not using social media to grow. More than 400 entrepreneurs were interviewed via phone for the study, of which, 67 percent had five or fewer employees. Further, only 21 percent […]

Filed Under: Guest Articles, Social Media Tagged With: @CapitalOne, @CapitalOneSpark

6 Things to Have Before You Start your Own Business

April 19, 2016 By Melinda Emerson Leave a Comment

There’s so much to learn in the entrepreneurial world, sometimes a little too much! Different modes of information keep spraying all kinds of statistics and breakthrough marketing updates; this surge of information is way too confusing! Who do I listen to and what do I follow? If you feel that way too, then look no […]

Filed Under: Guest Articles, Starting A Small Business Tagged With: start a business

How to Develop An Effective E-Commerce Strategy

April 26, 2016 By Melinda Emerson Leave a Comment

According to emarketer, worldwide retail sales (both in-store and internet purchases) will reach $28.300 trillion in 2018. Thanks to the exponential growth in the use of portable devices such as smartphones and tablets, the retail industry has (and continues to) witness a huge shift towards ecommerce. According to Forrester research, “In 2012, ecommerce had a […]

Filed Under: Guest Articles Tagged With: ecommerce, small business

Top 5 Mistakes That Digital Marketers Make

April 12, 2016 By Melinda Emerson Leave a Comment

As consumers continue to rely on their devices for generating opinions and purchasing decisions, digital marketing is becoming more important than ever. Two-thirds (69%) of adults shop online at least monthly, and 85% of consumers use the internet to find information about local business – according to Yelp. This means that having a tremendous online […]

Filed Under: Guest Articles Tagged With: @gmrtranscripts

How to Handle the Latest Google Search Rollout

April 5, 2016 By Melinda Emerson Leave a Comment

In September 2015, when Google began using the phrase “Win the moments that matter,” we all knew something big was coming, but we didn’t expect it to be THIS big. Consider that every day 3 billion people have moments that matter to them online – and that presents a gold mine for marketers and small […]

Filed Under: Guest Articles Tagged With: Google, small busines

How to Plan a Successful Move to Office 365

March 29, 2016 By Melinda Emerson Leave a Comment

Cloud 365 is a major transitioning step for a small business in moving from a land-based to a cloud-based system. This allows all the workers in an office continuous access to data, apps, and tools. The deciding advantages of migrating to a cloud system like Office 365 include: Free integration to other Microsoft techs tools […]

Filed Under: Guest Articles Tagged With: become your own boss, business plan, business planning, entrepreneur, entrepreneurs, Featured Post, marketing, melinda emerson, small business tips

How to Write an Excellent Product Description

March 22, 2016 By Melinda Emerson Leave a Comment

Most people find writing a product description extremely challenging. And they are right. Fail at that and your sales will suffer big time. Your merchandise may be brilliant. But if you don’t make that description compelling and clear to potential buyers, who is going to know? So, you have two options: You can hire an […]

Filed Under: Guest Articles Tagged With: @nicolestans, product desciption

5 Ways to Launch Your Startup with a Bang

March 15, 2016 By Melinda Emerson Leave a Comment

When you launch your startup, you want it to land in the marketplace with the biggest bang possible. That start with knowing who is your best target customer. Then studying how and when they buy to make sure you are marketing in the right places. Getting your business noticed can be a challenge, but there […]

Filed Under: Guest Articles Tagged With: @YourChicGeek81

7 Local Link Building Tips

March 8, 2016 By Melinda Emerson 1 Comment

By now, hopefully, everyone knows that links are not bad things—if they are the right links. Done right, links can get you more visibility and build a healthy link profile. If you have a local business, you can take advantage of some unique ways to get the links that can ultimately help you. Links specifically […]

Filed Under: Guest Articles, Social Media Tagged With: business planning, entrepreneur, SEO, small business, small business seo, smallbizlady, social media, twitter

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