Are you using your old customers to generate new sales? If not, then odds are you’re losing out on a tremendous amount of revenue. There are simple techniques to engage your customers to become an unpaid sales force. Here are 5 key ways to engage your old customers and generate additional sales in no time! […]
10 Ways Your Business Can Attract Corporate Sponsors
Getting funding from corporations may be a great opportunity for your small business, but you can damage your brand if you do not go about it the right way. You want to develop a prospect list of warm leads, prepare a strong proposal, and approach a sponsor, ultimately persuading them to support your cause or […]
How to Use Web Analytics to Support Your Small Business
Businesses large and small are facing many choices to connect with customers. Analytics can be helpful in making marketing choices, but many businesses struggle with where to begin with the reports they see in the Google analytics. If you or your business team members feel a bit intimidated in choosing which data reports to start […]
Do You Run Your Business as if it’s For Sale?
Even if you have absolutely no plans to sell in the near or far future, you should keep your business in sale-ready shape. For one thing, running a business so attractive and competitive that someone would want to buy it is more rewarding – personally and financially – than running a business that’s in constant […]
What Business Expenses Can You Claim for Your Small Business?
Small businesses, start-ups in particular, often miss out on the substantial savings that can be made by claiming business expenses. Whether a business owner simply doesn’t know what to claim for or doesn’t want to risk handing in an incorrect return; many small businesses miss out until they seek professional accounting advice. But this needn’t […]
Business Planning: Are You Working on Your Small Business?
As small business entrepreneurs we all know the dichotomy between working in your business and working on your business. The latter often gets shuffled off to the corners of our desks because we’re really busy working with customers and doing things that keep the business operating and keep revenue coming in. You must work on […]
How to Craft a Killer Business Model
Do you have a solid business model or a glorified hobby? Your business model is how your company operates and makes money. The heart of any business is its offering, but the business model is wrapped around the product or service, completing the picture and generating revenue. Most entrepreneurs come from a skilled background. Many […]
10 Mistakes People Make When Starting a Business
1. Spending too little. Naturally as a start-up you would expect to keep your costs to a minimum, yet being too frugal can actually prevent overall efficiency. Ensure the use is functional and essential; products are only worth investing in if they will directly benefit the productivity and efficiency of the business. 2. Letting optimism overrule […]
Bookkeeping 101: Assets vs. Liabilities
In the past 10 years, two different and seemingly unrelated forces rocked our world. One was the internet, which has become popular and a household item. The other was the economic upheaval experienced by most of the countries on our planet. The convergence of those two forces gave rise to another form of business, one […]
What’s in YOUR Business Plan?
You’re a smart, savvy business owner. You’re making a profit – even in these tough times. But you’re looking at other business contacts around you – especially on the Internet. You see that they seem to be earning more than you do – almost effortlessly. Why is that? They have a plan, man! Yup. Folks […]
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