Cyber safety is within your grasp. More than 60 percent of business-related cyber attacks happen to small business owners! This doesn’t mean that you need to hire ex-Navy SEALs to protect your organization. However, it does demand more vigilance on your part when it comes to protecting your own — and especially your customers’ — […]
5 Tech Trends Every Small Business Needs To Follow
Guest Article Technology is the future of business. There is absolutely no doubt that the next five years or so will bring big changes in technological trends that will shape the way people buy and sell, and subsequently, how and where entrepreneurs do business. Whether you are thinking about business applications or marketing methods, it […]
Is Your Small Business Ready for ERP?
Imagine that you have 10 email addresses. Each one is dedicated to a specific function at work, and you must check them all regularly to make sure there’s not a fire you need to extinguish right away. Now imagine that you have one email address. You create categories in the software for each function at […]
Getting the Most Out of Webinars Without Sitting Through Them
Guest Post Have you ever registered for a webinar but then never followed through on participating? You are not alone. Most publicly available stats suggest that only about half of webinar registrants end up following through and logging-in. I doubt this is for lack of interest, it’s all about time. As busy professionals, we all […]
How to Select a CRM System for Your Small Business
Sponsored Post Conceptualizing, launching, and operating a small business is a time and labor-intensive endeavor. Getting caught up in the day-to-day activities takes your attention in many directions. Still the risks are worth the potential rewards, not just for the financial gains, but also for the fact that you have a direct impact on your […]
7 Ways to Drive Organic Search Traffic to Your Small Business Website
With Google changing the algorithm frequently and keyword changing every 4-6 weeks depending on what you sell, it’s a cutthroat world when it comes to climbing to page one of search results these days. Your small business is competing with bigger brands with deeper pockets who can afford major SEO budgets. The big boys spend […]
Is Big Data Relevant to Your Small Business?
Guest Post Big Data and machine learning are still relatively new terms in the world of data computing and management. Data mining is the father of machine learning that started in the 1950s with the development of applications running on databases. In 2017, both data mining and Big Data have become easy to manage with […]
The Best Tools to Promote Online Video in 2017
Video is slated to be the best communications and marketing tool of 2017, but you need to be strategic to get it right. Taking a video isn’t all that hard — though quality should be your top objective — but once you have your videos created, where do you upload them and promote them to […]
How to Make a Data Protection Plan in 3 Simple Steps
Sponsored Post If somebody walked into your small business and asked you where your data lives, what would you answer? What if they asked you to explain how you protect it and what you’d do to reconstruct your data? In today’s threat environment, these are the types of questions a small business owner should be […]
10 Online Tools to Improve Your Sales Process
Today is Part 2 of my blog series on, In Part 1, we discussed How to Hire a Salesperson. Today we’ll discuss how to leverage technology to improve your sales process. Every company aims to increase its revenue by increasing the sales. The best hunters study their prey, (Oops, I mean target customers) in business […]
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