In this episode, Melinda Emerson welcomes back guests Dr. Verneka Murphy, Marcia Layton Turner, and Sharon Manker for an engaging discussion on tried-and-true marketing strategies and impactful business literature. Dr. Verneka Murphy, is a premium finance expert and business leader. As CEO of Multimillionaire Consulting Group (MCG), she specializes in transforming wealth-building strategies that utilize […]
December 2024 #SmallBizChat: How to Franchise Your Business
#Smallbizchat Podcast LIVE is a monthly video interview show where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us live every third Wednesday of the month from 8-9 pm ET Live on my SmallBizLady Facebook […]
The SmallBizChat Podcast: How to Write and Publish a Book with Marcia Layton Turner
In this episode, Melinda Emerson welcomes Marsha Layton Turner to discuss the world of ghostwriting and its significance for business leaders. Marsha shares her journey into ghostwriting, highlighting the benefits of writing a book to enhance credibility and authority in business. The conversation explores the differences between traditional publishing and self-publishing, offering insights into the […]
The SmallBizChat Podcast: What is Premium Financing with Dr. Verneka Murphy
In this episode, Melinda Emerson is joined by Dr. Verneka Murphy to explore the concept of becoming your own bank through premium finance. The discussion begins with an overview of how life insurance plays a crucial role in this financial strategy. Dr. Murphy delves into the potential risks and impacts of premium financing on estate […]
The SmallBizChat Podcast: Hit It or Quit It with Joanne Eriaku, Yvonne E.L. Silver, and Dr. Robert Needham
In this episode, Melinda Emerson welcomes back guests Joanne Eriaku, Yvonne E.L. Silver, and Dr. Robert A. Needham, JD, for an engaging discussion on tried-and-true marketing strategies and impactful business literature. The conversation kicks off with each guest sharing their favorite old school marketing tips, followed by a lively discussion on the best business books […]
The SmallBizChat Podcast: How to Have 300% Increase in Sales Connections with Yvonne E.L. Silver
In this episode, Melinda Emerson is joined by Yvonne E.L. Silver, who shares her expertise on sales strategies tailored for women entrepreneurs. They discuss the art of influence in sales and effective methods for approaching potential sales targets. Yvonne highlights common sales mistakes and provides valuable advice for small business owners to overcome them. Yvonne […]
The SmallBizChat Podcast: Appreciated Branding with Reid Holmes
In this episode, Melinda welcomes guest Reid Holmes who shares his journey and search for impact in small businesses. They delve into the concept of appreciated branding, discussing its key components and how to implement it effectively across products and services. After 30 years as an ad agency creative executive – straddling the heyday of traditional […]
The SmallBizChat Podcast: How to Provide Great Videos with Letitia Crippen
In this episode, Melinda welcomes Letitia Crippen, who shares her journey in media and insights on video production. They discuss key components for getting started, including planning, scripting, and determining video style. Letitia covers essential tools and software to make videos stand out. The episode includes a discussion on using ChatGPT and the pros and […]
The SmallBizChat Podcast: Hit It & Quit It with Elaine Pofeldt, Maggie Lord, and Valdez Lasartemay
In this episode, Melinda Emerson introduces guests Elaine Pofeldt, Maggie Lord and Valdez Lasartemay. The guests share their favorite podcasts, business tools, marketing tips, book recommendations providing practical advice for small business owners. Elaine Pofeldt is an independent journalist who specializes in small business, entrepreneurship and careers. She is the author of The Million-Dollar, One-Person Business, a look […]
The SmallBizChat Podcast: How to Have Better Sales Results with Valdez Lasartemay
In this episode, Melinda welcomes guest Valdez Lasartemay. Valdez shares his passion for sales and fundamental techniques that drive success. They discuss the importance of building relationships and personal branding in sales. The conversation covers strategies for handling objections and tools for effective sales engagement. Valdez also explains how to leverage social media and key […]
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