Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Walter Bond (@WalterBond). Walter is an authority on peak performance. Walter has delivered his entertaining and dynamic message to companies and […]
Archives for January 2016
Why PPC Should Be Included In Your Online Marketing Strategy
PPC or pay-per-click advertising should be considered for any small business.internet marketing strategy. PPC offers some unique advantages over other types of marketing campaigns. The most common type of PPC advertising is Google AdWords. In this model, the company selects keywords for popular Google search phrases, and then bids on them when Google users use […]
10 Online Tools to Improve Your Sales Process
Today is Part 2 of my blog series on, In Part 1, we discussed How to Hire a Salesperson. Today we’ll discuss how to leverage technology to improve your sales process. Every company aims to increase its revenue by increasing the sales. The best hunters study their prey, (Oops, I mean target customers) in business […]
How to Manage Sales People
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Suzanne Paling (@SuzannePaling). Suzanne is the principal consultant of Sales Management Services, a consulting and coaching firm in Boston. She’s the […]
How to Select a CRM System for Your Small Business
Sponsored Post Conceptualizing, launching, and operating a small business is a time and labor-intensive endeavor. Getting caught up in the day-to-day activities takes your attention in many directions. Still the risks are worth the potential rewards, not just for the financial gains, but also for the fact that you have a direct impact on your […]
How to Hire a Salesperson
Selling more of your product or service is the single surefire way to ensure the success of your small business. But how can you do that if you either a) don’t have time to commit to nurturing new sales or b) you have a fear of selling? This is a New Year and often small […]
How To Better Manage Your Time
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with with Dave Crenshaw (@DAveCrenshaw). Dave is the master of helping business owners’ triumph over chaos. As an author, speaker, and business […]
How to Develop Your Business Idea
It’s clear that there’s no great business without an idea. Still, without proper development, any idea will remain just an idea and will never become a successful business. If you think you’ve just stumbled upon an idea that could possibly lead to a launch of a business, here are a few tips to help you […]
Getting Back-to-Business for a Successful 2016
Sponsored Post The start of the New Year is a time of renewal, a time to establish resolutions and fully commit to making positive changes in the months to come. As you make these investments in yourself, you certainly want to apply them to your small business as well. January is a critical time in […]
How to Validate Your Business Idea
Sure, you have the passion and skills to be an entrepreneur, but is 2016 your year for starting a business? If you can genuinely see yourself taking care of the 10-14 daily tasks that come with being a business owner, then it’s time to pursue this business further. The first thing you need to do […]