John Jantsch is a marketing consultant, speaker, and the author of Duct Tape Marketing: The World’s Most Practical Small Business Marketing Guide as well as his latest book, The Ultimate Marketing Engine: 5 Steps to Ridiculously Consistent Growth. John is the Founder of the Duct Tape Marketing Consulting Network, which trains and licenses independent […]
Archives for 2021
How to Reduce Page Load time in 2022?
The ever-growing digital era has taken a sharp edge over the years. It is growing at a rapid pace. Every company, be it a start-up or a vast enterprise, owns a website. A website plays a vital role in converging the viewers towards generating leads that ultimately help in revenue generation. In addition, there are […]
5 Areas to Tune Up Your Business in 2022
2021 has been quite a year. After a complete shutdown in 2020, we were fortunate to open our businesses for the entire year, but it was not at all ‘business like usual.’ With the ongoing pandemic causing financial stress and emotional strain, changes in the market, and problems with employment, it was a tough year, […]
The SmallBizChat Podcast: Finding Business Funding with Kedma Ough
Kedma Ough is a small business superhero, keynote speaker, bestselling author, and business funding expert. After rebuilding her credit score from 420 to 820 through obscured grants and free resources, she now applies her knowledge to help others. Kedma has helped thousands of businesses and entrepreneurs find business funding and level up their dream. In […]
5 Small Business SEO Tips for Time-Strapped Entrepreneurs
Search engine optimization plays a crucial role in digital marketing. In fact, if you decide to focus on any particular part of your digital strategy, it should be SEO. A well-developed SEO strategy is essential, especially for small businesses that are struggling to get the attention they need. However, not every entrepreneur or business owner […]
How to Create a Book Launch Team
A book launch team is a group of people who plan to promote your book leading up to and on the day of its publication. They also keep the momentum going for at least a week or two afterward. Their efforts (in addition to your own!) can greatly increase the reach of your book promotion […]
The SmallBizChat Podcast: Building a Collaborative Small Business Ecosystem with Pamela Slim
Pamela Slim is a small business coach, author, and speaker. In her early career, Pamela worked for Barclays Global Investors as the Director of Training and Development. She then went on to work as a consultant for companies such as Cisco Systems, Chevron, and HP to create training programs. In 2005, she shifted her focus […]
What is Customer Perception and How to Improve it
No matter how awesome your product or service is, the success of your business is in the hands of your users, i.e., your customers. Businesses have finally started to realize that customer experience is a leading competitive differentiator between brands. And that customer perception towards their brand will always be multi-faceted. Companies need to pay […]
9 Reasons to Start a Business in 2022
If you’ve been sitting on a great business idea and hoping to ‘ride out’ the pandemic, then it’s time to stop stalling and go for it – start your business in 2022! It has been nearly two years since the pandemic began in the United States, and one thing is clear… COVID-19 is not going […]
The SmallBizChat Podcast: Reflecting and Planning in the Final Quarter
The fourth quarter of the business year is a great time to reflect and plan. Looking back on the past year, what were your wins? Whether you achieved some lofty goal or simply kept going through these challenging times, it’s important to celebrate the big successes and the small ones. It’s also time to […]
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