If you’re like me, you understand that running a business can feel a lot like raising a child. There are long hours up front as you help get your “baby” on its feet, and then there’s the pride you feel as it grows. And if you have kids, you know that sometimes they can be […]
How To Use Podcasts To Grow Your Small Business
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Barb Giamanco heads up Social Centered Selling. She’s the co-author of The New Handshake: Sales Meets Social Media and authored […]
Is Big Data Relevant to Your Small Business?
Guest Post Big Data and machine learning are still relatively new terms in the world of data computing and management. Data mining is the father of machine learning that started in the 1950s with the development of applications running on databases. In 2017, both data mining and Big Data have become easy to manage with […]
10 Bible Verses Every Small Business Owner Needs for 2017
Last year, I started off reminding you that God has three answers for us all: Yes, not yet, and I have something even better for you. I still believe that this is God’s promise to all of us. He is the center, and no matter what happens he is God all by himself. For 2017, […]
How To Create An eCommerce #SmallBiz That Earns 5-6 Figures
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Chris Sentz. Chris is a digital solutions leader with an extensive background in the development and implementation of customer-facing growth […]
Don’t Take Customer Feedback For Granted
Sponsored Post If you’re pulling your hair out because your marketing campaigns aren’t doing as well as you hoped they would, it’s time to consider the reasons why you’re struggling. There’s a reason why Big Data is a hot buzzword right now: data can be tremendously useful in helping you create marketing campaigns that do hit the mark. It […]
The Best Tools to Promote Online Video in 2017
Video is slated to be the best communications and marketing tool of 2017, but you need to be strategic to get it right. Taking a video isn’t all that hard — though quality should be your top objective — but once you have your videos created, where do you upload them and promote them to […]
How To Successfully Use Social Selling For Your Small Business
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Mikael Lauharanta. Mikael is a digital media authority and one of the founding fathers of employee advocacy. As the co-founder and […]
Tips for Finding, Qualifying and Hiring Freelancers
Guest Post According to the Bureau of Labor Statistics, approximately 40% of the U.S. workforce will be freelancers by 2020. This is great news for individuals that have the audacity to remove the chains of perceived security of full-time employment and the discipline to work independently. On the other hand, it presents challenges for the […]
17 Steps to Launching a Freelance Business
If starting a freelance business is on your 2017 New Year’s Goals list, you’ll need to get a few things in place. In this post, I will walk you through the steps you need to take to launch a successful freelance business this year. By the way, I wrote the book Become Your Own Boss […]
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