Guest Article One of the most frequent questions across this country, when I am talking to small business owners, is, “How do I hire the right person?” Looking for the right person to hire can be the most expensive and damaging process in your business. Your employees are the lifeblood of your organization. They are […]
How to Leverage YouTube To Promote Your Business
When someone mentions social media as a marketing tool, most people think of Facebook, Instagram and Twitter. But newsflash, YouTube is the second most searched site online. Video converts better than any other type of content right now and it’s cheaper to produce than every before so as a small business—YouTube could be a game […]
How to Attract Corporate Sponsors to Your Small Business
This week on #Smallbizchat LIVE our show featured three guests: How to Attract Corporate Sponsorship with Linda Hollander,@wealthybaglady, How to Effectively Market Your Business with John Jantsch, @ducttape, and YouTube Changes: How Your Small Business Can Continue to Leverage Videos for Profits with Burton Kelso, @BurtonKelso. I pulled three of the best questions from each of them to share with […]
Blogging for Business Part III – How to Blog for Money
If you treat your blog like a business, you could one day blog for money. This is Part III of my series on the blogging for business. In Part I we talked about how to develop a content strategy. In Part II, we discussed how to promote your business blog. This blog is focused on […]
How to Develop a Business Strategy – Part III
Developing a business strategy is all about looking at where you want your company to be in the next 3-to-5 years and figuring out what you need to do now to get there. If you spend your days constantly putting out fires in your business, it’s doubtful that you have much time for developing a […]
Using Webinars to Generate Leads, Customers, and Profits
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Thomas P. Curran @tompcurran. Thomas is a Webinar Training Expert who teaches his students how to generate leads, clients and profits […]
How to Avoid a Holiday Disaster
Sponsored Post We’re just a few weeks away from putting up the Halloween decorations, now is the ideal time to make sure your small business is set up for holiday sales. If you make the bulk of your revenue during the biggest shopping season of the year, it’s time to get started with what you […]
How to Increase Engagement on Social Media
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Dr. Aikyna Finch, @DrADFinch. Dr. Aikyna Finch is a Forbes Coaches Council Member, coaching in the areas of Empowerment, Life and Social […]
How to Develop a Business Strategy – Part II
Your business strategy is your roadmap to business success, but it needs to be adjusted annually. You and your team should take a look at your business strategy every fall to plot out your sales objectives and goals for the new year. 2019 is just around the corner, and you should start your planning process […]
How to Develop a Business Strategy – Part 1
September is the perfect time to start looking ahead to first quarter 2019. The fall is right time to start thinking about your business goals and then engage your team in developing a new business strategy. Winging it is NOT a strategy, yet too often business owners venture into new markets without a specific target […]
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