Summer is here! Now that the kids are out of school, you might be thinking about how to reduce your work schedule, but that’s the worst thing you could do. It’s time to turn up the heat in your business. Third and fourth quarters are critical times in business. You may have customers who are […]
Do-it-Yourself, In-Source, or Outsource Small Business Accounting
I have yet to meet a small business owner or entrepreneur who was excited to start their business exclusively so they could figure out how to do the accounting for it. We start businesses because of the problems we are going to solve for our customers. But we still need to keep track of the […]
How to Keep the Sales Engine Rolling
The day-to-day hustle in your business can make you forget to focus your marketing activities on keeping your pipeline filled. To help you reach your monthly sales goals, I have created a list of 7 marketing techniques you should revisit every 90 days. They are designed to ensure that you focus on revenue-generating activities in […]
Do you have a Bank or a Banking Relationship?
Many business owners have a bank, but what you need is banking relationship. Entrepreneurs with a bank just make deposits and withdrawals. Business owners with a banking relationship know the branch manager, the business banker and the head teller at the bank they use. The business banker has seen your business plan and is aware […]
How web analytics goals makes your online business better
So you may already imagine what a goal is, but if you’re still wondering how exactly does goal setting in web analytics help your business, you’re in for a treat – this post will show some basics and answer that question to make your site a working asset for your business. How web analytics goals […]
How to Interview For Your First Employee
Choosing the right person to do the job can be a challenge. It all comes down to your interview process. Once you have reviewed the resumes, its’ time to get in touch with your prospects. You should interview at least 5 people for every available position. A great candidate will have a strong match between […]
Do You Have a Holiday Sales Strategy Yet?
Do You Have a Holiday Sales Strategy Yet? If you sell stuff online or offline, it’s time to create a Christmas holiday strategy. Some businesses make 80% of their profit over the holidays, so you need to make sure that you get your share of the holiday spending. You should be thinking about how you […]
How to Become a Successful Sales Person in this New Economic Environment
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Brynne Tillman @BusDevU. Brynne is the President and COO of Business Development University and President of Linked User Group on LinkedIn. She has […]
5 Finance Secrets to Make Your Small Business More Successful
Being an expert in finance is not usually a top priority for someone starting or running a small business. Here are five tips to make sure you’re handling your finances according to best practices: 1. Record-Keeping There are two main reasons to keep track of the finances of your business. First, you need to maintain […]
Affiliate Marketing the Right Way
Have you been the recipient of communications from affiliate marketers or web-based entrepreneurs? Many of you have created or signed up to participate in affiliate programs. The government considers your affiliate activities to be a business activity and has a few things to say about what you can and cannot do. If you’re new to […]
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