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You are here: Home / Archives for Guest Articles

Three Things You Must Tell Yourself Today

June 13, 2017 By Melinda Emerson Leave a Comment

Guest Article In Rule #1 Don’t Be #2 I share the incredibly valuable lessons I’ve learned on my path to achieving great and lasting success.  Among the most critical, but one I find most people overlook, is the importance of keeping your self-talk positive. As the sole architect of your destiny, you need to make […]

Filed Under: Business Inspiration, Guest Articles Tagged With: positive self-talk, valuable business lessons

Four Keys to Achieving Bootstrapping Success

May 16, 2017 By Melinda Emerson Leave a Comment

Guest Article When I began my entrepreneurial journey back in 2007, I had no idea what was on the horizon. An economic crash in 2008 brought my life to a screeching halt, and I’m sure the same happened to many of you. After weighing my options, I decided to start a new type of advertising […]

Filed Under: Guest Articles, Starting A Small Business Tagged With: bootstrapping

5 Factors to Consider Before Investing in Property for Your Business

May 30, 2017 By Melinda Emerson Leave a Comment

Guest Article As a business, there are many pressures on your financial resources. In order to grow, you need to make a profit. But you also need to invest in your business. Is property still a shrewd financial investment and is it something a business should consider? For many, investing in property is seen as […]

Filed Under: Grow Your Business, Guest Articles Tagged With: invest in property

7 Ideas To Get Leads Using Your Blog

May 23, 2017 By Melinda Emerson Leave a Comment

Guest Article If you run a small business or an ecommerce website, generating leads is probably one of the most important things you focus on. As a business owner, your first concern is to attract people to your business and get them interested in your product or service, so you can convert into a customer. […]

Filed Under: Branding & Marketing, Guest Articles Tagged With: blogging, lead generation, marketing

Are You Dragging FEAR Into Your Small Business Sales Process?

May 9, 2017 By Melinda Emerson Leave a Comment

Guest Article As a small business owner, our mortgages, our cars, our families, our LIVES, can hinge on our business and our ability to sell and generate revenue. We take that incredibly personally and the stress and fear of losing a customer or blowing a sale can lead us to inject those anxieties into our […]

Filed Under: Grow Your Business, Guest Articles Tagged With: business opportunity, sales process

How to Build a Legacy Brand in Your Small Business

May 2, 2017 By Melinda Emerson Leave a Comment

Guest Article “This is why I love her!!! Beautiful advice!!!! “I love Super Soul Sunday.” “I want a bracelet that says WWOD…as in What Would Oprah Do.” “She has her life together.” “I don’t think for a moment Apple will make bad products.” “My iPhone has never failed me.” “I do like Apple products. They’re […]

Filed Under: Branding & Marketing, Guest Articles Tagged With: Build Brand, innovation, Legacy Brand

Understanding Facebook Ad Campaigns

April 25, 2017 By Melinda Emerson Leave a Comment

Guest Article If you’re reading this right now, it likely means that you’ve fully embraced mobile marketing for your business (if not, then it’s time to start migrating to the online marketplace). Hopefully, you’ve already seen the dividends that reaching out to digital customers offers, so what’s next? It’s time to make the move to […]

Filed Under: Branding & Marketing, Guest Articles, Social Media Tagged With: Facebook ads, marketing with ads

7 Mandatory First Steps Before Seeking Venture Capital

April 18, 2017 By Melinda Emerson Leave a Comment

Guest Post As the founder of a startup, you are probably fundamentally aware of the inherent difficulties associated with the process of securing funding for your early stage venture. Further complicating the matter is the fact that the way venture capital firms evaluate a potential investment has undergone substantial changes in recent years. So before […]

Filed Under: Cash Flow & Finance, Guest Articles Tagged With: funding, startup business, venture capital

Getting the Most Out of Webinars Without Sitting Through Them

April 11, 2017 By Melinda Emerson Leave a Comment

Guest Post Have you ever registered for a webinar but then never followed through on participating? You are not alone. Most publicly available stats suggest that only about half of webinar registrants end up following through and logging-in. I doubt this is for lack of interest, it’s all about time. As busy professionals, we all […]

Filed Under: Guest Articles, Technology Tagged With: technology, webinars in business

Best Sources for Small Business Funding

April 4, 2017 By Melinda Emerson Leave a Comment

Guest Article When you are in business eventually you are going to need money. Finding the best funding sources for your small business depends upon many factors.  Often times, the key to determining the right capital source depends which stage of growth your business is in.  As you move from start up to expansion, your […]

Filed Under: Cash Flow & Finance, Guest Articles Tagged With: small business funding, small business growth

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Latest #SmallBizChat

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In this episode, Melinda Emerson welcomes Mitch Axelrod to discuss the intricacies of intellectual property (IP) licensing for small businesses. Mitch shares his personal journey in the licensing field, offering insights into identifying and protecting IP effectively. They explore common pitfalls in licensing negotiations and provide practical tips to navigate these challenges. Mitch Axelrod is […]

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