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You are here: Home / Archives for Guest Articles

The New King of Advertising Spending: Digital Media

December 20, 2016 By Melinda Emerson Leave a Comment

Guest Post As 2017 arrives, the new type of marketing finally has taken over the top spot in ad spending, digital media. Traditionally, TV ad spending has been the type of marketing companies have focused on the most. The future of ad spending has digital media on top and that trend will continue to make […]

Filed Under: Branding & Marketing, Guest Articles Tagged With: @searchbloom, digital marketing

Get Your Creative Juices Flowing: New Year Creative Team Inspiration

December 13, 2016 By Melinda Emerson Leave a Comment

Sponsored Post Image Credit As we to enter a new year, you might feel renewed, refreshed and ready to hit the ground running! Maybe you’re chock full of inspiration, new ideas and resolutions to make this year great. Or, like some of us, you might feel a little burned out from holiday festivities, end of […]

Filed Under: Branding & Marketing, Grow Your Business, Guest Articles Tagged With: @insightlyapp, creativity, inspiration, motivation

How to Reap Big Benefits from Email Marketing

December 6, 2016 By Melinda Emerson Leave a Comment

Guest Post Email marketing is an effective way of staying in touch with targeted market audience. For several years, it has remained one of the best strategies of achieving marketing goals. However, email marketing only works effectively for those who have an idea of what it takes to make the most out of it. Despite […]

Filed Under: Branding & Marketing, Guest Articles Tagged With: email marketing, marketing

Finding the Perfect Co-Founder for Your Small Business

November 29, 2016 By Melinda Emerson Leave a Comment

Guest Post Being a hotshot boss lady can sometimes be lonely work. Finding the perfect co-founder to share in your entrepreneurial journey with, is a great way to achieve more and have stress less. Here are some tips to help you fight the loneliness and find your perfect PIB (partner in business) to help you […]

Filed Under: Guest Articles, Starting A Small Business

How to Make a Data Protection Plan in 3 Simple Steps

November 22, 2016 By Melinda Emerson Leave a Comment

Sponsored Post If somebody walked into your small business and asked you where your data lives, what would you answer? What if they asked you to explain how you protect it and what you’d do to reconstruct your data? In today’s threat environment, these are the types of questions a small business owner should be […]

Filed Under: Guest Articles, Technology Tagged With: @carbonite, business planning, small business technology

Avoid the 5 “Sales Readiness” Mistakes Entrepreneurs Make … And Don’t Even Know It

November 15, 2016 By Melinda Emerson Leave a Comment

Guest Post Many small business owners struggle with generating more leads or learning to improve the sales processes in their business, or even to hire and train the right sales people. However, before the conversation for how to improve a sales process can even make a difference, many business owners need to learn how avoid […]

Filed Under: Branding & Marketing, Grow Your Business, Guest Articles Tagged With: @isalesgirl, lead generation, sales

5 Steps to Take When Your Small Business is in Tax Trouble

November 8, 2016 By Melinda Emerson Leave a Comment

Guest Post Every week, there’s another celebrity, athlete, business owner, or even next door neighbor in tax trouble. Millions of American taxpayers are dealing with tax debt hanging over their heads and concerned about how it will affect their future. Many people get in tax trouble for a number of reasons. They lose the paperwork, […]

Filed Under: Cash Flow & Finance, Guest Articles Tagged With: small business taxes, tax planning

How to successfully maintain work-life balance as a small business owner

October 18, 2016 By Melinda Emerson Leave a Comment

Sponsored Post Akim Vann is the owner and founder of The Bakery on Bergen, a very popular and busy spot that’s known for its delicious and creative cookies, cakes and pastries. The Bakery on Bergen just celebrated its second anniversary and Vann couldn’t be more proud. But as a busy mother of four energetic children, […]

Filed Under: Featured Post, Guest Articles, Your Small Business Tagged With: @carbonite, small business, work-life balance

CRM Doesn’t Have to be Industry Specific and Here’s Why…

October 25, 2016 By Melinda Emerson Leave a Comment

Sponsored Post Image credit If you’ve decided that you need a customer relationship management system or (CRM), chances are, you’re exploring and weighing the many different options available to you. You’ve probably found some interesting industry specific CRM options out there. Or maybe you’re using a CRM system already, and would like to better customize […]

Filed Under: Grow Your Business, Guest Articles, Your Small Business Tagged With: @insightlyapp, CRM, small business

6 Life Hacks That Can Help Your Business

October 11, 2016 By Melinda Emerson Leave a Comment

Many times, the principles we apply to our professional lives do not directly apply to our personal lives: competition is one such quality. There are many things that we want to do and a limited time in which we can do them. That considered, the tips provided below are applicable to both your professional and […]

Filed Under: Guest Articles

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Latest #SmallBizChat

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In this episode, Melinda Emerson welcomes Mitch Axelrod to discuss the intricacies of intellectual property (IP) licensing for small businesses. Mitch shares his personal journey in the licensing field, offering insights into identifying and protecting IP effectively. They explore common pitfalls in licensing negotiations and provide practical tips to navigate these challenges. Mitch Axelrod is […]

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