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You are here: Home / Archives for Your Small Business

8 Pro Tips to Help Your Sales Emails Avoid the Spam Box

July 23, 2019 By Melinda Emerson Leave a Comment

sales emails

Your sales and marketing teams are brainstorming every day to create personalized, compelling and attractive sales emails to your prospects and customers. The amount of time, energy and other resources that goes into developing sales emails is unfathomable. In the pursuit of getting more business and creating better contacts, emails are the most professional and […]

Filed Under: Guest Articles, Your Small Business Tagged With: email marketing, emails, inbox, sales email, small business, spam emails

5 Unique Ways to Grow a Happy and Motivated Franchise Team

July 16, 2019 By Melinda Emerson Leave a Comment

franchise team

We all want to become someone that inspires and is worthy of a tight-knit, supportive franchise team. But how is it done? What approaches can you take to ensure your staff are happy and always striving for the best? Here are five useful tips for creating a positive franchise environment that gets the most from […]

Filed Under: Grow Your Business, Guest Articles, Your Small Business Tagged With: biz tips, franchise, Franchise Team, franchising, motivation, small business, work

How to Take Over the Family Business

July 1, 2019 By Melinda Emerson Leave a Comment

take over the family business

Ann is a 43-year-old single mom from the east coast. Ann is a great photographer, but no one knows it because she spends most of her time helping to run her parents cleaning business. Recently, at Ann’s parent’s 40th wedding anniversary celebration, her dad made a huge announcement. In his most prideful voice, Ann’s dad said, […]

Filed Under: Grow Your Business, Your Small Business Tagged With: business owner, business succession, family business, small business, small business succession, succession

How to Protect the Intellectual Property in Your Small Business

June 27, 2019 By Melinda Emerson Leave a Comment

trademarlk

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET.  This is excerpted from my recent interview about intellectual property and trademark with Andrea Evans @evansiplaw. Andrea is the owner of the IP law firm, The Law Firm of […]

Filed Under: Branding & Marketing, SmallBizChat, Your Small Business Tagged With: How to Protect the Intellectual Property, intellectual property, Intellectual Property in Your Small Business, ip, trademark

How to Handle Difficult Customers in Your Small Business

May 20, 2019 By Melinda Emerson Leave a Comment

Difficult Customers

There are times in the life of every small business owner when you come across a customer that lets you know that you made a mistake. We are all human, mistakes happen, but it’s how you respond that makes the difference between whether you get an angry review on Yelp or Tripadvisor or if you […]

Filed Under: Fix Your Business, Your Small Business Tagged With: dealing with customers, difficult customers, handling customers, problematic customers, small business

Perfecting Your Small Business Sales: Hiring Salespeople, Writing Sales Copy, and Building a Business You Can Sell

May 9, 2019 By Melinda Emerson Leave a Comment

small business sales.

This week on #Smallbizchat LIVE, our show featured three guests: How to Hire Your First Salesperson with Suzanne Paling, @suzannepaling, How to Write Copy That Sells with SaDon Long, @LongSaDon, and How to Build a Business You Can Sell with Ash Shukla, @Ashshuklabiz. I pulled three of the best questions from each of them to […]

Filed Under: SmallBizChat Live+, Your Small Business Tagged With: improve sales, sales, salesperson, sell, selling, small biz chat, small business owners, small business sales

How to Develop a Clear Business Strategy for Your Small Business

May 2, 2019 By Melinda Emerson Leave a Comment

business strategy

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET.  This is excerpted from my recent interview with Janneh Wright, @primusbus.  Janneh is an entrepreneur, author, advocate for better business practices within Black communities, and owner of PRIMUS Business Management. He has […]

Filed Under: SmallBizChat, Your Small Business Tagged With: benefits of business strategy, business strategy, importance of business strategy, small business

7 Ways to Celebrate National Small Business Week 2019

May 6, 2019 By Melinda Emerson Leave a Comment

national small business week 2019

This week marks a high holiday on the small business calendar. From May 5th – May 11th, it is National Small Business Week 2019. For more than 50 years, National Small Business Week has recognized the critical contributions of America’s entrepreneurs and small business owners. More than half of Americans either own or work for […]

Filed Under: Your Small Business Tagged With: business, national small business week, small business week, small business week 2019

How to Evaluate an MLM Business Opportunity

April 29, 2019 By Melinda Emerson Leave a Comment

MLM Business

Multi-Level Marketing businesses, also known as MLM businesses, are often the first entrepreneurship opportunity people are drawn to when trying to make side money. If you pick the right business and are really fired up, perhaps your side hustle could become your full-time revenue stream.  However, before you jump in feet first, you need to […]

Filed Under: Your Small Business Tagged With: Benefits of MLM Businesses, MLM Business Model, mlm-business-opportunity, Multi-Level Marketing businesses

How to Achieve Your Goals in Your Small Business

April 25, 2019 By Melinda Emerson Leave a Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET.  This is excerpted from my recent interview with Adrean Turner @coachadrean. Adrean is a Coach, Speaker and Corporate Trainer who provides workforce solutions and career management strategies for individuals and […]

Filed Under: Grow Your Business, SmallBizChat, Your Small Business Tagged With: achieve goals, achieve your business goals, business goals, goals, setting goals, small business

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Latest #SmallBizChat

The SmallBizChat Podcast: How to Make Networking Pay Off with Toni Harris Taylor

In this episode, Melinda Emerson is joined by Toni Harris Taylor to discuss strategic networking for small business owners. Toni shares insights on common misconceptions about networking and her transition into franchising. The conversation highlights how Network in Action operates and its success stories, emphasizing the art of follow-up in networking. Toni provides strategies for […]

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