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ENDING SMALL BUSINESS FAILURE

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You are here: Home / Archives for small business

10 Tips To Recession Proof Your Small Business

October 10, 2011 By Melinda Emerson 18 Comments

Sponsored Post If you are tired of hearing about the recession or the potential of a double dip recession due to foreign markets crashing now, Listen up. It does not matter. Recession or not you need to run your business well. You need to be an agent of convenience for your best target customer, manage […]

Filed Under: Branding & Marketing, Cash Flow & Finance, Customer Service Tagged With: #FedExSmallBiz, Add value, Beat the recession, cash management, Contest, FedEx, Keep Marketing, network online and offline, not price, Recession Proof Your Small Business, small business, Start Collections, start collections early, Strategic Marketing

Are You Ready To Finish the Year With a Bang?

October 31, 2011 By Melinda Emerson 7 Comments

This past weekend I conducted my last BYOB2011 Workshop in my national tour. I held the last one in Philadelphia, my hometown.  The focus of  the tour was  on three things; How to Become Your Own Boss, How to Develop a Killer Marketing Plan and How to build a Social Media Brand.   For the last […]

Filed Under: Branding & Marketing, Business Inspiration, Grow Your Business, How to Start Tagged With: Be an Agent of Convenience, Be Your Own Bank, BYOB, byob2011, constantcontact, corpnet, Done is Good Enough, entrepreneurs, melinda emerson, Plan Sales, small business, smallbizlady, Success is Self-confidence, Update Your life plan

Are You on the Path to Reinventing Your Small Business?

November 15, 2011 By Melinda Emerson 1 Comment

Small biz owners are reinventing their businesses all the time, especially in this economy. Old ways of doing business just aren’t working anymore. I’d love to be able to tell you that there are set of linear phases that every small business owner goes through while you’re reinventing your business and marketing models… …but if […]

Filed Under: Branding & Marketing, Business Inspiration, Grow Your Business, Women in Business Tagged With: Business reinvention, Finding clarity on goals, Karyn Greetstreet, making a roadmap, managing change, marketing model, new business model, small business

How to Build a One-Person Franchise Business

November 29, 2011 By Melinda Emerson Leave a Comment

The topic of equity isn’t exactly what I’d call, “top of mind,” with most of the prospective franchise owners that I work with as an advisor. Most of their energy is focused on things like potential locations for the franchises that they’re considering, or other minor details; like how much they’re going to make as […]

Filed Under: Branding & Marketing, Grow Your Business, How to Start, Melinda Emerson @SmallBizLady Tagged With: fixing the problem in your business, franchise, freanchise king, joel Libava, sell, small business, Solopreneurs, start-up, Visualize your business

12 Things To Do Before 2012

November 28, 2011 By Melinda Emerson 23 Comments

Today, kicks off the last three work weeks of the year. In addition to landing those key contracts and commitments and getting those holiday cards in the mail, it’s time to get your house in order in your small business. You want to be organized and  ready to do business heading to the new year. […]

Filed Under: Business Inspiration, Grow Your Business, My Recommendations Tagged With: 12 Things To Do Before 2012, 2012, clean out your inbox, Create 2012 Folders, determine, Develop signature content, export your contacts, get your house in order, melinda emerson, New Year, personal theme song, small business, smallbizlady, update, Update your pricing, Update your website

How to Be a Small Business Success Q&A interview with Jay Goltz

December 8, 2011 By Melinda Emerson Leave a Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Jay Goltz @Jaysmallbiz Jay has started five “old school” businesses over the last 33 years, and wrote “The Street Smart Entrepreneur”. He […]

Filed Under: Grow Your Business, SmallBizChat Tagged With: small business, small business info, SmallBizChat, success tips

SmallBizLady 2011 Year in Review

December 21, 2011 By Melinda Emerson 4 Comments

Wow, it has been an amazing year. The SmallBizLady Team has worked hard providing information to end small business failure. I feel so blessed to have had an opportunity to travel the country and talk directly with small business owners about how to start and stay in business. There are so many big things to […]

Filed Under: Business Inspiration, Your Small Business Tagged With: 10! show, Alabama A&M, Diane Mastrull, Fedex Office, Inc Magazine, melinda emerson, MIT, NACCE, NBC10, NorthEast College, Philadelphia, Philadelphia Inquirer, Pitney Bowes, small business, smallbizlady, Verizon, Virginia Tech, Wall Street journal, Washington Post, year in review

2011 Best of SmallBizLady Blogs

December 28, 2011 By Melinda Emerson 2 Comments

Every week I publish articles on this blog to help small business owners start and grow their entrepreneurial ventures.  My mission is simple: to end small business failure. There are times when I write things based on questions I am frequently asked and then there are other times when I wake up in the middle of […]

Filed Under: 10 Things Lists, My Recommendations Tagged With: best of, bible versus, How to write a business plan, melinda emerson, recession proof, small business, smallbizlady, social media, Technology tools, twitter, Under 30 Entrepreneurs, websites

Branding Your Small Business

January 23, 2012 By Melinda Emerson 13 Comments

Branding is about getting your customers to see your company as an important key provider in addressing their needs and gives you a real competitive advantage. Once you have done thorough market research and checked out the competition, it is time to start developing your brand identity. Your brand is the name, design, or distinctive […]

Filed Under: Branding & Marketing Tagged With: branding, logo, melinda emerson, protect your brand, small business, smallbizlady, target marketing

SmallBizLady Q&A How to Build a Powerful Online Brand

January 30, 2012 By Melinda Emerson 6 Comments

  How to become a powerful social media brand is a major factor in small business success these days. Beyond having a website, you need to make sure that you are out there demonstrating your expertise at every opportunity. There are those who believe that if they can’t find you or your business online, you […]

Filed Under: Branding & Marketing Tagged With: branding, grow your business, marketing, melinda emerson, online brand, small business, smallbizlady, social media

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