10 Things NOT To Do When Interviewing Potential New Hires


Interviewing for new staff is something that some enjoy but other business owners really loathe this process. Whilst it excites some employers to grill potential new hires and imagine how they can drive the company forward, others see it as nothing more than a necessary evil that takes up too much of their time. If […]

5 Reasons Why Your Small Business Needs Social Media Now


Sponsored Post   The latest Spark Business Barometer, a study sponsored by Capital One Spark Business, reports that 40% of small business owners are still not using social media to grow. More than 400 entrepreneurs were interviewed via phone for the study, of which, 67 percent had five or fewer employees. Further, only 21 percent […]

How to Develop An Effective E-Commerce Strategy


According to emarketer, worldwide retail sales (both in-store and internet purchases) will reach $28.300 trillion in 2018. Thanks to the exponential growth in the use of portable devices such as smartphones and tablets, the retail industry has (and continues to) witness a huge shift towards ecommerce. According to Forrester research, “In 2012, ecommerce had a […]

6 Things to Have Before You Start your Own Business


There’s so much to learn in the entrepreneurial world, sometimes a little too much! Different modes of information keep spraying all kinds of statistics and breakthrough marketing updates; this surge of information is way too confusing! Who do I listen to and what do I follow? If you feel that way too, then look no […]

Top 5 Mistakes That Digital Marketers Make


As consumers continue to rely on their devices for generating opinions and purchasing decisions, digital marketing is becoming more important than ever. Two-thirds (69%) of adults shop online at least monthly, and 85% of consumers use the internet to find information about local business – according to Yelp. This means that having a tremendous online […]

How to Plan a Successful Move to Office 365


Cloud 365 is a major transitioning step for a small business in moving from a land-based to a cloud-based system. This allows all the workers in an office continuous access to data, apps, and tools. The deciding advantages of migrating to a cloud system like Office 365 include: Free integration to other Microsoft techs tools […]