When you freelance, there’s no one you can immediately delegate to. And it’s not like you can inform your boss of your intention to take a couple of weeks off, and get paid for the privilege either. This is not a gripe at the unfairness of it all when you are a freelancer; obviously there […]
How to create lead magnets for your small business
Guest Article Leads magnets are undeniably one of the most efficient and gainful ways to collect contact information from your website. By offering something valuable to potential customers in exchange for their email address or cell phone number, you create a mutually beneficial scenario – making internet users more likely to trust you with their […]
5 Things Online Entrepreneurs Must Learn to Stay Ahead of Competition
Often, we get asked by entrepreneur online business owners, “how do I beat the competition and steer ahead.” It’s a question that has remained the center of debate for many years. Businesses invest intensely to achieve their competitive edge but sometimes no matter how good their product is or how big of a name they […]
Top Franchise Opportunities for 2017
Guest Article If you’ve ever asked yourself: “What kind of business should I start?” that means you have a spark of entrepreneurism in you. If you don’t have an idea that you want to operationalize, a franchise business could be a good option for you. Franchise opportunity? If you’re looking for stability through business ownership […]
Five Secrets to Massive Cost Cutting in Your Small Business
Guest Article While most entrepreneurs think that the number one way to increase profitability is by increasing sales, this could not be further from the truth. In over two decades of being a business owner and coaching other CEOs, I have seen that in 80% or more of cases, cost cutting is by far the […]
How to Prevent Workplace Stress in Your Small Business Employees
The World Health Organization states that unchecked workplace stress causes burnout which is characterized by “1) feelings of energy depletion or exhaustion; 2) increased mental distance from one’s job, or feelings of negativism or cynicism related to one’s job; and 3) reduced professional efficacy.” We can see that workplace stress is terrible for business and […]
8 Pro Tips to Help Your Sales Emails Avoid the Spam Box
Your sales and marketing teams are brainstorming every day to create personalized, compelling and attractive sales emails to your prospects and customers. The amount of time, energy and other resources that goes into developing sales emails is unfathomable. In the pursuit of getting more business and creating better contacts, emails are the most professional and […]
5 Unique Ways to Grow a Happy and Motivated Franchise Team
We all want to become someone that inspires and is worthy of a tight-knit, supportive franchise team. But how is it done? What approaches can you take to ensure your staff are happy and always striving for the best? Here are five useful tips for creating a positive franchise environment that gets the most from […]
6 Creative Ways to Increase Customer Engagement
Regardless of the industry, it’s been widely touted that customer acquisition costs are always higher than customer retention costs. What I’m trying to say is that holding on to your existing customers isn’t just easier, it’s also more economical. Sounds like a good business idea to work on improving customer engagement and loyalty, doesn’t it? […]
5 Preparation Strategies for First-Time Managers
Congratulations! You’ve just secured your first manager role. You’re no longer responsible for just your own performance, but for the performance of an entire team as well. It’s heady stuff and a little intimidating. That’s good — it helps you grow as a professional and a person. You’ll certainly learn as you go, executing new […]
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