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You are here: Home / 2013 / Archives for August 2013

Archives for August 2013

Who is on #SmallBizChat September 2013?

August 30, 2013 By Melinda Emerson Leave a Comment

#SmallBizChat is a weekly conversation where small business owners can get answers to their questions. The focus of #SmallBizChat is to end small business failure by helping participants succeed as your own boss.  Join me live every Wednesday, 8PM EST for #SmallBizChat on Twitter.  Here’s how: follow @SmallBizChat on Twitter and click here for directions on how to join […]

Filed Under: SmallBizChat Tagged With: @ellenrohr, @Hyken, @WritingWhisper, Affordable Care Act, Ellen Rohr, M. Shannon Hernandez, Shep Hyken

How to Retain Clients in Unique Ways in Your Small Business

August 29, 2013 By Melinda Emerson 1 Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Ed Jerdonek, @ejerdonek, CEO of Luckett & Farley, the oldest architectural firm in the nation. This innovative, award-winning company is based in […]

Filed Under: Customer Service, Q & A Interview, SmallBizChat Tagged With: @Ejerdonek, customer service excellence, Ed Jerdonek, small business tips

The Value of Coupons as a Marketing Tool

August 27, 2013 By Melinda Emerson Leave a Comment

Guest Article There are a few famously recession-proof industries. Liquor is one of them- sometimes people need a drink more than ever when the economy’s tanked. Health care is another; production and distribution of food staples; funerary services, etc. Any product or service that people are going to use can pretty safely be categorized as […]

Filed Under: Branding & Marketing, Guest Articles Tagged With: @AnniesBanners, Annie Harrington, couponing, coupons, small business marketing

How to Become a Brand in Demand

August 26, 2013 By Melinda Emerson 1 Comment

I recently did a live interview on Twitter for the Women Speakers Association on how to become a brand in demand to grow your small business.  I thought the information would be helpful to all of you, my loyal blog readers, so here is the complete Q+A from the live conversation. What does it mean […]

Filed Under: Branding & Marketing, Business Inspiration Tagged With: @WomenSpeakAssoc, HELP mantra, SmallBizChat, social media

How to Have a Successful Mindset to Run a Profitable Business

August 22, 2013 By Melinda Emerson Leave a Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Cheryl Wood, @CherylEmpowers. Cheryl is a speaker and coach who equips new and emerging entrepreneurs with the tools to shift […]

Filed Under: Business Inspiration, Q & A Interview, SmallBizChat Tagged With: @CherylEmpowers, business planning, Cheryl Wood, small business

10 Building Blocks to Small Business Success

August 20, 2013 By Melinda Emerson 2 Comments

Guest Article When it comes to starting a business, it’s best to start with the fundamentals. You must first come up with a good idea. Then figure out if you can generate a customer base.  You must consider your financial position. Conduct a SWOT analysis. Then once you have some proof of concept you’ll need […]

Filed Under: Guest Articles, Starting A Small Business Tagged With: @eMerchantBroker, Blair Thomas, business planning, small business tips

Ask SmallBizLady: Should I Focus on My Personal Brand or Brand My Company?

August 19, 2013 By Melinda Emerson 1 Comment

One of my loyal blog readers asked:  I’ve learned from you and others that personal branding is a must if you want to set yourself up as an expert in your given area. Therefore, I’ve been positioning myself via my websites by personally branding myself. I have a few trusted advisors who are black women. […]

Filed Under: Ask Smallbizlady, Branding & Marketing Tagged With: branding, business planning, virtual assistant, virtual team

Using LinkedIn to Fill Your Sales Pipeline

August 15, 2013 By Melinda Emerson Leave a Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #Smallbizchat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Dana Taylor @EthosGold.  Dana is CEO & Chief Strategist of Intelligent Ethos, Inc. which serves businesses ranging $2M-$10M in revenue, […]

Filed Under: Grow Your Business, Q & A Interview, SmallBizChat Tagged With: @EthosGold, Dana Taylor, linkedin, small business development, small business sales

How to Use Video Blogging to Generate Buzz for a Small Business

August 13, 2013 By Melinda Emerson Leave a Comment

Guest Article In an effort to make the most out of their blogging sites, many small business owners and entrepreneurs are seeking ways to find a larger online audience. With YouTube being the second most visited site on the internet, video blogging has become a good option to consider to spice up a website. Blog […]

Filed Under: Branding & Marketing, Guest Articles, Technology Tagged With: using video in a small business, Veronica Clyde, video, video blogging, video content

When is the Last Time You Sharpened Your Knife in Your Small Business?

August 12, 2013 By Melinda Emerson 1 Comment

I’ve been running my small business for 14 years. Every year, since I’ve been operating my social media marketing and content company, Quintessence Multimedia, I have invested in professional development courses for myself.  One of the hallmarks of an exceptional leader is being a life-long learner. I’m a big fan of reading to grow your mind, […]

Filed Under: Business Inspiration, Grow Your Business Tagged With: Lifebook, small business conference, small business education, small business seminars, small business training

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How to Put Happiness Before Hustle with Donna Maria Featured Image

The SmallBizChat Podcast: How to Put Happiness Before Hustle with Donna Maria

Donna Maria is a certified entrepreneur mentor, attorney, podcaster, and author. After working as an attorney, she launched the Indie Business Network, a coaching, mentoring, and training company serving American maker entrepreneurs. In her new role as the Lifestyle CEO, Donna mentors entrepreneurs. She trains business owners to design and build a solid business platform […]

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