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You are here: Home / Archives for 2014

Archives for 2014

How 5 Minutes on Mobile Can Increase Small Business Sales

March 4, 2014 By Melinda Emerson 1 Comment

Guest Article Going mobile can open a lot of doors for your business and if done correctly, can help guide customers to a path of purchase. In 2013, small businesses expected about 13% of their holiday sales to be through mobile commerce. That’s a major jump from the previous year.  And small, local businesses have […]

Filed Under: Guest Articles, Social Media, Technology Tagged With: @annaleacrowe, mobile marketing, small business sales

15 Things I’ve Learned in 15 Years in Business

March 3, 2014 By Melinda Emerson 1 Comment

I haven’t had a paycheck job in 15 years and as a small business owner for all that time, I have had the opportunity to learn quite a few lessons. Though some of them were more expensive than others, I still wouldn’t trade it for the world. I am grateful to be a small business […]

Filed Under: 15 Things Series Tagged With: #15daysofgiveaways, small business info, small business tips

Who is on #SmallBizChat March 2014?

March 1, 2014 By Melinda Emerson Leave a Comment

#SmallBizChat is a weekly conversation where small business owners can get answers to their questions. The focus of #SmallBizChat is to end small business failure by helping participants succeed as your own boss.  Join me live every Wednesday, 8PM EST for #SmallBizChat on Twitter.  Here’s how: follow @SmallBizChat on Twitter and click here for directions on how to join […]

Filed Under: SmallBizChat Tagged With: small business tips, SmallBizChat

How To Grow Your Small Business By Growing Yourself

February 27, 2014 By Melinda Emerson Leave a Comment

SMALL-BIZ-CHAT-LOGO_20121-300x123

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with @ScottAddis.  F. Scott Addis is an author and speaker. He recently wrote Summit…Reach Your Peak and Elevate Your Customers’ Experience, a life-changing […]

Filed Under: Business Inspiration, Q & A Interview, SmallBizChat Tagged With: @ScottAddis, F. Scott Addis, small business tips

SmallBizLady Launches 15 Days of Giveaways Contest

February 25, 2014 By Melinda Emerson 1 Comment

This year kicks off my 15th year in business. In 1999, I was 26; I had a laptop, a fax machine and a dream. I started Quintessence Entertainment, Inc. in the basement of my house. It started out as a content development company, and later morphed into a marketing consulting firm Quintessence Group. Today, we […]

Filed Under: 15 Things Series Tagged With: @SmallBizLady celebrates 15 years in business, #15daysofgiveaways, Contest

SmallBizLady: Help I Need to Start My Small Business Now!

February 24, 2014 By Melinda Emerson 1 Comment

This is a call or email that I often get from people who had recently lost a job and have been thinking about starting a business, but want to get it rolling right away.  If you’re ready to be your own boss, but not sure how to start, I’ve put together a cheat sheet that […]

Filed Under: Ask Smallbizlady, Starting A Small Business Tagged With: entrepreneur, how to start a small business, small business startup, start a small business

Is a Webinar Right for Your Small Business?

February 20, 2014 By Melinda Emerson Leave a Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with @kimberliallen. Kimberli Allen has worked in the virtual collaboration industry for more than a decade, first through WebEx Communications, then taking […]

Filed Under: Branding & Marketing, Grow Your Business, Q & A Interview, SmallBizChat Tagged With: @kimberliallen, Kimberli Allen, webinars

How Google+ Transforms Google Search for Small Businesses

February 18, 2014 By Melinda Emerson Leave a Comment

Guest Article Let me ask you a question to get us started: when was the last time you used Google? I don’t just mean Google.com, I mean YouTube, Google Drive, Google Maps, have Android on your smartphone, use a Google Calendar, Google Hangouts, and Gmail etc. When you take all of Google’s products and services into […]

Filed Under: Branding & Marketing, Guest Articles, Social Media Tagged With: @martinsherv, Google, Martin Shervington, SEO

10 Things Your Employees Need From You As A Small Business Owner

February 17, 2014 By Melinda Emerson 1 Comment

Your business can only grow as far as your hand can reach, which means you need employees. But your employees need to have a win/win relationship with you. Your employees are the engine that drives your business, but how well are you taking care of your most valuable asset? Are you focused on making sure […]

Filed Under: Grow Your Business, Your Small Business Tagged With: dealing with employees in small business, employee engagement

How to Find the Small Business Mentor You Need

February 13, 2014 By Melinda Emerson Leave a Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with @DorieClark.  Dorie Clark is a marketing strategy consultant and frequent contributor to the Harvard Business Review and Forbes. Recognized as a […]

Filed Under: Branding & Marketing, Q & A Interview, SmallBizChat Tagged With: @dorieclark, Dorie Clark, mentor, mentorship

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In this episode, Melinda Emerson welcomes Mitch Axelrod to discuss the intricacies of intellectual property (IP) licensing for small businesses. Mitch shares his personal journey in the licensing field, offering insights into identifying and protecting IP effectively. They explore common pitfalls in licensing negotiations and provide practical tips to navigate these challenges. Mitch Axelrod is […]

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