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You are here: Home / Archives for 2019

Archives for 2019

How to Be a Successful Mompreneur in Business

April 4, 2019 By Melinda Emerson Leave a Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET.  This is excerpted from my recent interview with Ronda Jackson, @designsby_decor. Ronda Jackson, Founder and Chief Workplace Stylist of Decor Interior Design, Inc., is a true American success […]

Filed Under: Mompreneurs, SmallBizChat Tagged With: balancing business and family, family, growing a business, kids, lady boss, mom, Mompreneur, small business success, work-life balance

5 Ways to Make Your Next Exit Interview Count

April 2, 2019 By Melinda Emerson Leave a Comment

exit interview

Your employee just quit, but you don’t know why. Sure, you have the public reason; the one he firsts tell you and the rest of the team. But you’re quite certain there’s more to the story. So how can you discover the truth? Answer: give him an exit interview. What Is an Exit Interview? An […]

Filed Under: Guest Articles, Leadership, Your Small Business Tagged With: departing employee, employees, Exit Interview, How to Conduct an Exit Interview, hr exit interviews, hr interview tips

Who’s on #Smallbizchat April 2019

April 1, 2019 By Melinda Emerson Leave a Comment

#Smallbizchat is a weekly conversation where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss.  Please join us live on Twitter every Wednesday from 8-9 pm ET. Here’s how: follow @SmallBizChat on Twitter and follow the hashtag […]

Filed Under: Branding & Marketing, Featured Post, Featured SmallBizChat, Grow Your Business, Leadership, Q & A Interview, SmallBizChat, Social Media, Solopreneurs, Teams Tagged With: building a lifestyle business, business finance, business numbers, protecting your small business, sales techniques, selling unique items, small business fraud, SmallBizChat, smallbizlady, social media, social media platforms

Advertise Your Business on Facebook: Boost Revenue and Reach

April 1, 2019 By Melinda Emerson Leave a Comment

advertise your business on Facebook

If you are a small business that sells products online, then hopefully you’ve already discovered the power of using Facebook Ads to boost your small business revenue and reach. If you haven’t yet explored advertising on the massive social platform, which offers a two-billion-person market opportunity, then I urge you to read on so you […]

Filed Under: Social Media, Your Small Business Tagged With: advertising, facebook, Facebook ads, small business, small business marketing, Types of Facebook Ads

How to Lead with Work-Life Balance

March 28, 2019 By Melinda Emerson Leave a Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET.  This is excerpted from my recent interview with Donnie Hutchinson, @Donnie_Hutch. Donnie is the leading first responder work-life balance speaker and eLearning coach teaching firefighters, police, EMTs, and […]

Filed Under: Leadership, SmallBizChat Tagged With: life priorities, self-care, step in balancing life, work-life balance, work-life conflicts, work-life management

10 Ways to Increase Customer Retention to Scale Your Business

March 26, 2019 By Melinda Emerson Leave a Comment

customer retention

A study of Gartner Group suggests that around 80 percent of the average company’s future gains will come from the existing 20 percent of customers. It may sound like a broken record, but it is essential to keep in mind that existing customers are the lifelines of each and every company. That’s why many emphasize […]

Filed Under: Customer Service, Guest Articles Tagged With: customer retention, Customer Retention Strategies, Customer satisfaction, keep customers, proactive customer retention, Retention Strategies

Bumble Bizz Offers New Contest for Women Looking for Investment

March 25, 2019 By Melinda Emerson Leave a Comment

Bumble Bizz Offers New Contest for Women Looking for Investment

Only around 2% of venture capital goes to women, an even smaller fraction goes to women of color, and now some top women in business want to do something about this. Global sports ICON Serena Williams has signed on as an investor in the Bumble Fund, established by Bumble, the dating, friend-finding and business networking app […]

Filed Under: Women in Business Tagged With: bumble, Contest, pitch, pitching, women, Women in Business

3 Reasons You Should Be Selling on Facebook

March 25, 2019 By Melinda Emerson Leave a Comment

Why should you be selling your products through Facebook? Well, you’re on Facebook. Your kids, your significant other and even your parents are on Facebook. The same goes for your friends, including the one that tracked you down from grade school. Your work connections are there, and so are…your customers! Yes, there are 2.27 billion […]

Filed Under: Branding & Marketing, Social Media Tagged With: Selling on Facebook

A Closer Look at Financial Numbers, Lifestyle Businesses, and Networking

March 21, 2019 By Melinda Emerson Leave a Comment

networking

This week on #Smallbizchat LIVE, our show featured three guests: The Few Numbers that Make ALL the Difference with Ellen Rohrm @ellenrohr, Building a Business Around Your Lifestyle with Donna Maria Coles Johnson, @donnamaria, and Gaining Leads and Contacts at Networking Events with David Weiss, @EdibleSelfie. I pulled three of the best questions from each […]

Filed Under: SmallBizChat Live+ Tagged With: Financial Numbers, Lifestyle Businesses, networking, responsible business owner

Why It’s Important to Use Professional Invoices as a Freelancer

March 19, 2019 By Melinda Emerson Leave a Comment

professional invoices

When you first started freelance, you were likely asking all sorts of questions such as how do I find clients or what is an invoice? Luckily, over time you’ve learned the tricks of the trade and know the ins and outs of being a successful freelancer. But, there’s always room to grow and learn. One […]

Filed Under: Cash Flow & Finance, Guest Articles, Solopreneurs Tagged With: Automation & Invoicing, freelance invoice, Making Invoices, Professional Invoices, successful freelancer

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#Smallbizchat Podcast LIVE is a monthly video interview show where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us live every third Wednesday of the month from 8-9 pm ET Live on my SmallBizLady Facebook […]

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