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The SmallBizChat Podcast: Perfecting Your Pitch with Precious L. Williams

December 14, 2023 By Melinda Emerson Leave a Comment

Precious L Williams is The Killer Pitch Master! She is a 13-time National Elevator Pitch Champion. Along with helping women entrepreneurs and business leader, she’s also a top corporate sales trainer, helping sales teams to create killer communication skills, private messages, and understand how to pitch and build sales program. Precious is an international keynote […]

Filed Under: SmallBizChat, The SmallBizChat Podcast Tagged With: blog, grow your business, pitch, your message

How to Drive Sales Leads When Word-of-Mouth Referrals Dry Up

December 11, 2023 By Melinda Emerson Leave a Comment

In the world of business, word-of-mouth referrals are often considered the gold standard for acquiring new customers. There’s nothing quite like a glowing recommendation from a satisfied customer to instill trust and credibility in your brand. However, even the most reliable sources of referrals can sometimes run dry. When that happens, it’s essential for businesses […]

Filed Under: Branding & Marketing, Grow Your Business, Solopreneurs Tagged With: drive sales leads, online marketing, partnerships, word-of-mouth referrals

The SmallBizChat Podcast: Fearless Content for Bold Business Owners with Geoffrey Klein

December 7, 2023 By Melinda Emerson Leave a Comment

Geoffrey Klein, aka Mr. Purple, is a TEDx speaker, an adjunct professor, a visual content producer, and the author of the new book The Content Beast. Geoffrey helps people and organizations communicate more effectively through the power of story. He serves as president and CEO of Nine Dots, a visual content company that helps businesses […]

Filed Under: SmallBizChat, The SmallBizChat Podcast Tagged With: blog, Content, content creation, Content Development, grow your business

20 Ways to Prepare Your Small Business for 2024

December 4, 2023 By Melinda Emerson Leave a Comment

Amidst the hustle of your busy holiday season and the drive to conclude 2023 on a high note, it’s crucial to turn your attention to planning for the upcoming year. The arrival of 2024 is imminent, and the strategic groundwork you lay now will pave the way for your small business’s success in the new […]

Filed Under: Business Inspiration, Solopreneurs, Uncategorized

The SmallBizChat Podcast: Developing Content with SEO in Mind with Kendra Lee

November 30, 2023 By Melinda Emerson Leave a Comment

Developing Content with SEO in Mind with Kendra Lee Featured Image

Kendra Lee is an author, speaker, and revenue generator. She is the founder of KLA Group, a sales consultancy and marketing agency that helps small and medium businesses get seen, get heard, and gain traction to achieve their dreams. She’s also the author of The Sales Magnet. For more information, you can go to KLAGroup.com.  […]

Filed Under: SmallBizChat, The SmallBizChat Podcast Tagged With: attract your ideal clients, blog, Content, grow your business, optimize SEO, SEO

12 Pinterest Tips for Boosting Your Brand with Pinterest

November 27, 2023 By Melinda Emerson Leave a Comment

In the dynamic world of digital marketing, Pinterest has emerged as a powerful platform that can significantly enhance your brand’s visibility, engagement, and, ultimately, its success. With over 482 million monthly users worldwide, Pinterest isn’t just another social media site – it’s a visual search engine that allows users to discover and share ideas through […]

Filed Under: 12 Things, Branding & Marketing Tagged With: boost your brand's visibility, canva editor, digital marketing, Pinterest tips, stunning pinterest content

The SmallBizChat Podcast: What to Do When You Feel Defeated with Melinda Emerson

November 23, 2023 By Melinda Emerson Leave a Comment

Every single entrepreneur has struggles; whether they’ve been in business for ten days or ten years doesn’t matter. Today, I talk about how we may see those defeats and how we will overcome them. “All defeats are temporary. There is no one person with a permanent black cloud following them.” – Melinda Emerson Listen to […]

Filed Under: SmallBizChat, The SmallBizChat Podcast Tagged With: entrepreneur, finding motivation, growing your business, motivation, small business owner

The Value of Gratitude: A Powerful Tool for Business Owners

November 20, 2023 By Melinda Emerson Leave a Comment

The Value of Gratitude: A Powerful Tool for Business Owners Featured Image

Thanksgiving is a time when we gather with friends and family to express gratitude for the many blessings in our lives. As business owners, it’s also a perfect occasion to reflect on the value of gratitude within the context of our professional journeys. Let’s explore how gratitude can be a powerful tool for business owners, […]

Filed Under: Grow Your Business, Your Small Business Tagged With: authenticity, customer loyalty, positive relationship, positive work environment, Thanksgiving Day

The SmallBizChat Podcast: Hit it & Quit It with Bernadette McClelland, Ted Santos, and Barry Moltz

November 16, 2023 By Melinda Emerson Leave a Comment

  Bernadette McClelland is a high-content and inspirational speaker on transformation and business growth, making booking a speaker easy and joyful. She has spoken in 12 countries across four continents, and 85% of her past clients have rebooked her in one capacity or another. She has landed million-dollar deals, and the US government recognizes her […]

Filed Under: SmallBizChat, The SmallBizChat Podcast Tagged With: business growth, digital marketing, innovation, reinventing your business., sales leadership

8 Video Marketing Ideas to Build Better Relationships

November 13, 2023 By Melinda Emerson Leave a Comment

If you want to forge stronger connections with your audience, video is the way to go. In this article, I’m sharing eight creative video marketing ideas to help you build those crucial relationships. From the first hello on your homepage to a warm “thank you” post-purchase, I’ll show how swapping text for video can bring […]

Filed Under: Branding & Marketing, Grow Your Business Tagged With: lead magnets, sales page, social media, video marketing ideas, video newsletter

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Become Your Own Boss is a must read if you’re thinking of launching a business of your own.
Jean Chatzky, Bestselling Author of Money 911 and Financial Editor of NBC’s Today Show
Great step-by-step advice for anyone looking to start their own business.
Andrew C. Taylor, Chairman, Enterprise Rent-A-Car
Melinda Emerson has written a remarkable book. It is essential reading for anyone seeking to make the transition from working girl to successfully working it, as an entrepreneur.
Cynthia McClain-Hill, Past President, National Association of Women Business Owners
The perfect companion for those planning to go out on their own. Melinda delivers firsthand practical advice on how to be the successful entrepreneur. Read it if you want to get it right the first time.
Kenneth L. Shropshire, Professor at the Wharton School of Business, University of Pennsylvania
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Heather Van Sickle Executive Director, National Association for Community College Entrepreneurship (NACCE)
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Tennille M. Robinson Senior content & Event producer for Inc. magazine
Melinda Emerson, “SmallBizLady,” is an engaging and witty speaker and a great addition to any conference. Her terrific presentation and compelling delivery give people the information they need and want to become their own bosses and grow success… Read more
Laurie Dalton White Conference Director, Pennsylvania Conference for Women
Melinda Emerson has been a fantastic small business and social media resource for the Pitney Bowes team. Not only is she personable and easy to work with, but she also has an innate understanding of the small business audience. My marketing programs … Read more
Justin Amendola, Former VP, Global SMB Digital Strategy, Pitney Bowes

Latest #SmallBizChat

The SmallBizChat Podcast: Mission Delivery with Sustainability with Melinda Emerson

In this episode, Melinda Emerson delves into the world of nonprofits and social enterprises, exploring the challenges nonprofits face and the benefits social enterprises offer. The discussion highlights how social enterprises can provide financial stability while making a community impact. Melinda addresses common misconceptions and shares operational strategies for nonprofits, supported by case studies of […]

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