Leveraging the power of social media to market your brand in the Web 2.0 world is imperative to remaining viable as a business owner. Having social media profiles on Facebook, Twitter, and LinkedIn aren’t enough to take advantage of the marketing opportunities that new media environment has created. You need to adopt a comprehensive strategy […]
9 Reasons Why Boomer Businesses Fail
I know a woman (let’s call her Sarah) who was a vice president at a major Fortune 500 company. She was a sassy 48-year-old single MBA who was very successful climbing the corporate ladder. She worked in marketing, managing a brand at her company and making a handsome six-figure income. Then one day she decided […]
9 Reasons Why Boomer Businesses Fail
I know a woman (let’s call her Sarah) who was a vice president at a major Fortune 500 company. She was a sassy 48-year-old single MBA who was very successful climbing the corporate ladder. She worked in marketing, managing a brand at her company and making a handsome six-figure income. Then one day she decided […]
Ask @SmallBizLady: How can I get my kids to “buy in” to my business?
Here’s the answer: Every Friday, I answer your small business questions in a video blog segment called Ask Small Biz Lady. This week, we are taking on the question: How can I get my kids to “buy in” to my business? If you want to get your family to support your business follow these steps: […]
How to Run a Successful Online Business – Q&A with Neil Rader
Each week as Smallbizlady, I conduct interviews with small business experts on my weekly Twitter talk show #SmallBizChat. This is excerpted from my #SmallBizChat interview with Neil Rader @TrophyCentral has two full-time jobs. He is VP & General Manager for Small/Medium Business, Pitney Bowes. He is also President and Founder of TrophyCentral.com, an industry-leading Internet provider of […]
The Minority Entrepreneur Accelerator Program Could Be Your Answer
Comcast Interactive Capital, the venture capital affiliate of Comcast Corporation, one of the world’s leading media, entertainment and communications companies, today announced that is has partnered with DreamIt Ventures (“DreamIt”), the leading technology accelerator for entrepreneurs, to provide seed funding, training, mentoring and other benefits to five minority-led startups through DreamIt’s accelerator program. The partnership […]
Cash Vs. Accrual Accounting
Three Reasons Small Businesses Need to Know Both While it makes sense for most small business owners to avoid the day-to-day details of accounting, there are two concepts about the structure of their accounting records that every business owner should understand. In fact, you may have already heard the terms cash-basis and accrual-basis from your […]
Are you Google-able?
If you’re ready for a midcareer makeover, you can get new clothes and a new haircut. But even more important, you must make yourself what I call “Google-able.” That means you need to create a smart social media footprint. By day I work as a small-business coach, and I keep coming across amazing professionals with […]
6 Things Oprah Winfrey Taught Us About Business
Oprah Winfrey is my hero. I never thought about being an entrepreneur until she got on my radar when I was in college in the early 90’s. It was around that time that she opened Harpo Studios in Chicago, making her the third woman in the American entertainment industry (after Mary Pickford and Lucille Ball) […]
Who’s On #SmallBizChat – June 2011
Each week as Smallbizlady, I conduct interviews with small business experts on my weekly Twitter talk show #SmallBizChat. Here are the upcoming guests for June 2011… 6/1 – Tom Gazaway @TomGazaway | Finding Alternative Funding Sources for Your Small Business 6/8 – Neil Rader @TrophyCentral | Building a Successful Online Business 6/15 – Ken Kaufman @CFOWise […]
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