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You are here: Home / Archives for Customer Service

How to Price a Product or Service

December 10, 2018 By Melinda Emerson Leave a Comment

Pricing is one of the biggest challenges for small business owners. When people decided to do business with you it’s typically based on six factors: like, know and trust and is your product or service cheaper, better or faster. If you ask people to pay too much for your product or service and they could […]

Filed Under: Cash Flow & Finance, Customer Service, Featured Post, Grow Your Business, Your Small Business

How To Win and Keep Customers with 4 Easy Communication Tips

December 11, 2018 By Melinda Emerson Leave a Comment

Guest Article I want you to think about the last time you patronized a small business. Maybe you bought a cup of coffee at the corner coffee shop. Perhaps you used a local moving company, or went food shopping at your favorite food co-op. Now, I want you to think about it: why did you […]

Filed Under: Customer Service, Featured Post, Guest Articles, Your Small Business Tagged With: communication tips, customer communication, Customer Service, win and keep customers

How to provide multilingual customer service

August 28, 2018 By Melinda Emerson Leave a Comment

Guest Article When you think of customer support, is having customer service agents who speak English enough for international success? Of course, not! If you want your products to be known worldwide, you need to make yourself understood by different nationalities. English might be the most used language right now, but it is not enough […]

Filed Under: Customer Service, Guest Articles Tagged With: Customer Service, multilingual customer service

How to Create Raving Fans in your Small Business

March 29, 2018 By Melinda Emerson Leave a Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET.  This is excerpted from my recent interview with Tom Jackobs, who has been an entrepreneur for over 30 years. He has started, purchased, closed, and sold businesses.  Tom’s […]

Filed Under: Customer Service, Featured Post, Featured SmallBizChat, Grow Your Business, Q & A Interview, SmallBizChat Tagged With: business culture, Customer Service, raving fans, SmallBizChat

How to Handle Unhappy Customers in Your Small Business

May 15, 2017 By Melinda Emerson 1 Comment

Sometimes you just want to hang up. Unhappy customers are part of running a small business. No matter how pleasant your personality or your service delivery someone will eventually criticize your product, staff, packaging, or even your response to their complaint. So how do you respond to unhappy customers in your small business? Part of […]

Filed Under: Customer Service Tagged With: unhappy customers

How to Use CRM to Really Connect With Your Customers

August 16, 2016 By Melinda Emerson Leave a Comment

Sponsored Post Customer relationships are at the core of your business. When you nurture relationships with your customers, you help them connect with your brand. By leveraging a customer relationship management (CRM) solution, you can stay connected with your customers on a deeper level, increasing the chances that you will keep them as customers for […]

Filed Under: Customer Service, Featured Post, Your Small Business Tagged With: @insightlyapp, CRM

Don’t Take Customer Feedback For Granted

January 17, 2017 By Melinda Emerson Leave a Comment

Sponsored Post If you’re pulling your hair out because your marketing campaigns aren’t doing as well as you hoped they would, it’s time to consider the reasons why you’re struggling. There’s a reason why Big Data is a hot buzzword right now: data can be tremendously useful in helping you create marketing campaigns that do hit the mark. It […]

Filed Under: Customer Service, Grow Your Business, Your Small Business Tagged With: @insightlyapp, customer feedback

How To Grow Your Business Using Customer Satisfaction Survey Results

August 22, 2016 By Melinda Emerson Leave a Comment

Customer satisfaction is an important element of small business growth for more reasons than the most obvious. But how do you measure customer satisfaction? Conducting a customer survey is not an end in itself. It is only the beginning of a process that should show you actionable ways to improve your business. Surveys that measure customer satisfaction […]

Filed Under: Customer Service

Would CRM Software Benefit Your Small Business?

October 20, 2015 By Melinda Emerson Leave a Comment

There are few arenas where small businesses have the upper hand over their larger counterparts. One area where they shine is in building and managing customer relationships. The friendly neighborhood restaurateur, or local shopkeeper, hold special places in the hearts of local customers. However, much like anything else, more and more customer relationships are becoming […]

Filed Under: Customer Service, Guest Articles Tagged With: CRM, Customer Relationship Management

Three Ways to Increase Ecommerce Customer Engagement

January 20, 2015 By Melinda Emerson 1 Comment

Guest Article Since its inception, online shopping has been steadily gaining market share. Analysts credit a better overall online shopping experience and savvy promotions for the steady increase in sales for ecommerce sites. While the upswing in online shopping is good news for ecommerce merchants, it’s also true that competition levels are increasing, both from […]

Filed Under: Customer Service, Guest Articles Tagged With: @davidvarnai, customer engagement, David Varnai, ecommerce

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Latest #SmallBizChat

The SmallBizChat Podcast: How to License and Sell Your Content with Mitch Axelrod

In this episode, Melinda Emerson welcomes Mitch Axelrod to discuss the intricacies of intellectual property (IP) licensing for small businesses. Mitch shares his personal journey in the licensing field, offering insights into identifying and protecting IP effectively. They explore common pitfalls in licensing negotiations and provide practical tips to navigate these challenges. Mitch Axelrod is […]

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