As the cleanup begins along the east coast after the destruction left by Hurricane Sandy, residents hit hardest in areas of New York and New Jersey begin to calculate the damage that has been done. Hurricane Sandy is now officially listed as the biggest hurricane to have formed in the Atlantic Basin. Some media sources […]
6 Tips for Getting the Most Out of Your Blog Posts
The Internet has opened up a whole new field of dreams for aspiring writers trying to make a personal connection with interested readers; only the “if you build it, they will come” mantra doesn’t necessarily apply on the blogging circuit. It goes without saying that to be a homerun blog post, your blog article must […]
How to Pick the Right Images for your Small Business
Guest Article Pictures have always told us a thousand words, but in this age of mobile connectivity and sharing, there is an explosion in the use of images to convey thoughts and feelings. Small businesses should recognize this visual focus, and spend time picking out the imagery that appears on all of their channels, from […]
The Lifeline of Your Business: 5 Rules to Loving Your Sales CRM
Guest Article Don’t hate your sales CRM. It’s your friend. Really it is. An effective CRM – Customer Relationship Management – system can be the lifeline of your business. I have had the pleasure of using five different CRM systems (plus spreadsheets, notebooks, and my good old memory) over the last 15 years. Quite frankly, […]
Small Business Tax Tips for Last Minute Filers
Guest Article Depending on where you live, a good majority has already witnessed wild weather patterns since the New Year. According to most calendars though, spring has officially sprung! And according to Uncle Sam, the time of the dreadful deadline draws nigh. Now, hold your horses, before you gallop into a frantic frenzy, we’d like […]
5 Common Sales Tax Mistakes in Small Businesses
Guest Article One of the easiest ways to burn through hundreds of thousands of hard earned dollars without a match, lighter or incendiary device is by simply not paying attention to your sales tax filings. If you run a startup, and you are selling some products or services and you aren’t managing your sales taxes, […]
How Your Small Business Can Have a Big Brand
Guest Article Tiny. Miniscule. Small. When it comes to business, “small” shouldn’t be seen as a disadvantage. To the contrary, being a small business opens the door for making a huge impact as “the next big thing”. Big brands take advantage of this newness of locality all the time. It’s how they flourish through franchising. […]
How to Retain Employees in Your Small Business
Guest Article Small businesses may not be able to offer a huge benefit package or the salary of a major corporation to employees, but they don’t have to. The smart ones have a secret weapon that’s even more effective at attracting and keeping the best employees. It’s the opportunity to be part of something and […]
How 5 Minutes on Mobile Can Increase Small Business Sales
Guest Article Going mobile can open a lot of doors for your business and if done correctly, can help guide customers to a path of purchase. In 2013, small businesses expected about 13% of their holiday sales to be through mobile commerce. That’s a major jump from the previous year. And small, local businesses have […]
How Google+ Transforms Google Search for Small Businesses
Guest Article Let me ask you a question to get us started: when was the last time you used Google? I don’t just mean Google.com, I mean YouTube, Google Drive, Google Maps, have Android on your smartphone, use a Google Calendar, Google Hangouts, and Gmail etc. When you take all of Google’s products and services into […]
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