If you’re ready for a midcareer makeover, you can get new clothes and a new haircut. But even more important, you must make yourself what I call “Google-able.” That means you need to create a smart social media footprint. By day I work as a small-business coach, and I keep coming across amazing professionals with […]
How to Get Started on Twitter
Using Twitter is a great way to start building your online brand. If you can send a text message, you can tweet. You can only communicate using 140 characters on Twitter, but if you want people to Retweet (RT) or share your content, you should cut your tweets down to 125 characters. Here a few […]
9 Ways To Get Your Blog to Stand Out
This is the second in a three part series on blogging. We started out with how to get started blogging and now we are talking about what to do to get your blog noticed. The best way to get to the front page of Google and other search engines is to have the exact phrase a […]