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You are here: Home / Archives for ecommerce

The SmallBizChat Podcast: Hit It & Quit It with Brian Johnson, Christine Noh & Jy Maze

March 30, 2023 By Melinda Emerson Leave a Comment

Hit It & Quit It with Brian Johnson, Christine Noh & Jy Maze social image

  Brian Johnson is the CEO of Main & Johnson, a business consulting and coaching company based in Charlotte, NC, aimed at seeing small and medium-sized businesses thrive, not just survive. Main & Johnson partners with business owners to bridge the gap between what success they had and the success they seek. Brian and his […]

Filed Under: The SmallBizChat Podcast Tagged With: ecommerce, marketing, small business logistics, small business owners, small business tips

How to Build a Brand on Amazon

October 3, 2019 By Melinda Emerson Leave a Comment

How to Build a Brand on Amazon- OG

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET.  This is excerpted from my recent interview with Andrew Morgans, @MarknologyE. Andrew is a thought leader in the Amazon Branding space. He is the founder of Marknology™, a Kanas […]

Filed Under: Branding & Marketing, SmallBizChat Tagged With: Amazon, amazon business, amazon sales, amazon seller, branding, build a brand on Amazon, ecommerce, marketing, selling on amazon, small business branding

Use an Ecommerce Website Builder with Your Facebook Store

April 15, 2019 By Melinda Emerson Leave a Comment

ecommerce website builder

In my last post, I made a case for selling your products through your own Facebook store (“How to Sell on Facebook Free: Set Up Your Own Shop”). It’s fast, it’s easy, it’s free and gives you access to one of the world’s biggest marketplaces. All these things still hold true. However, if you want […]

Filed Under: Grow Your Business, Social Media, Your Small Business Tagged With: ecommerce, ecommerce website, facebook, facebook selling, sales, social media, social media marketing, website builder

How to Sell on Facebook Free: Set Up Your Own Shop

April 8, 2019 By Melinda Emerson Leave a Comment

sell on Facebook

You’d be interested if someone offered you a free store to sell your products, right? Especially if it’s in an area with a huge number of passersby, many of them good potential targets for what you have to offer. This, in effect, is the reason you should sell on Facebook by setting up your own […]

Filed Under: Grow Your Business, Social Media, Your Small Business Tagged With: ecommerce, facebook, Facebook business, facebook marketplace, Sell on Facebook, Selling on Facebook, small business

How to Build an Ecommerce Sales Funnel

January 10, 2019 By Melinda Emerson Leave a Comment

ecommerce sales funnel

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET.  This is excerpted from my recent interview with John Lawson @colderice. John is the CEO at Colder Ice Media. He is an international keynote speaker and “Commerce evangelist” and […]

Filed Under: Featured SmallBizChat, Grow Your Business, How to Start, SmallBizChat Tagged With: ecommerce, ecommerce strategy, john lawson, marketing, online sales, sales, sales funnel, selling online, SmallBizChat

How To Create An eCommerce #SmallBiz That Earns 5-6 Figures

January 19, 2017 By Melinda Emerson Leave a Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Chris Sentz. Chris is a digital solutions leader with an extensive background in the development and implementation of customer-facing growth […]

Filed Under: Featured Post, Featured SmallBizChat, Q & A Interview, SmallBizChat Tagged With: @SentzC, ecommerce

How to Develop An Effective E-Commerce Strategy

April 26, 2016 By Melinda Emerson Leave a Comment

According to emarketer, worldwide retail sales (both in-store and internet purchases) will reach $28.300 trillion in 2018. Thanks to the exponential growth in the use of portable devices such as smartphones and tablets, the retail industry has (and continues to) witness a huge shift towards ecommerce. According to Forrester research, “In 2012, ecommerce had a […]

Filed Under: Guest Articles Tagged With: ecommerce, small business

Three Ways to Increase Ecommerce Customer Engagement

January 20, 2015 By Melinda Emerson 1 Comment

Guest Article Since its inception, online shopping has been steadily gaining market share. Analysts credit a better overall online shopping experience and savvy promotions for the steady increase in sales for ecommerce sites. While the upswing in online shopping is good news for ecommerce merchants, it’s also true that competition levels are increasing, both from […]

Filed Under: Customer Service, Guest Articles Tagged With: @davidvarnai, customer engagement, David Varnai, ecommerce

How to Develop a Successful Online Business

December 11, 2014 By Melinda Emerson 1 Comment

Every week as @SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This week’s guest is Steven Power @StevenRPower. Steven is the President of Bigcommerce. Previously he was the founder and CEO of ReachLocal Australia. Steve brings extensive leadership experience in […]

Filed Under: Q & A Interview, SmallBizChat, Technology Tagged With: @bigcommerce, @StevenRPower, ecommerce, Steve R. Power

How to Make Your Business Look Credible and Trustworthy Online

July 28, 2011 By Melinda Emerson 13 Comments

Each week as Smallbizlady, I conduct interviews with small business experts on my weekly Twitter talk show #SmallBizChat. This is excerpted from our #SmallBizChat interview with Raj Malik @rajmalikdc.  Raj Malik is CEO & Co-Founder of KikScore (@KikScore), a service that enables small businesses to demonstrate trust by displaying verified, interactive and dynamic trust-related data […]

Filed Under: Q & A Interview, SmallBizChat Tagged With: ecommerce, online business, small business, SmallBizChat

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Latest #SmallBizChat

The SmallBizChat Podcast: How to Reinvent a Legacy Business with Rich Trotter

In this episode, Melinda Emerson welcomes Rich Trotter, a fourth-generation entrepreneur, to discuss his journey in the food industry. Rich shares insights into the challenges and innovations he faced, particularly the transition to natural ingredients. The conversation delves into how small businesses can overcome the impact of the pandemic and adapt to new market demands. […]

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