Guest Article With its low barrier to entry, e-commerce has quickly become one of the most popular channels of business ownership. Whether you are interested in generating some side income or establishing a full-time business, one of the best places to start is on Amazon. Amazon is one of the most successful e-commerce retailers across […]
What is it like to work for you
Often, I talk with business owners who tell me all about their employees. Mainly, I hear comments about how frustrating it is to have them, hire them, and keep them. This is especially common for managing millennial employees. When it comes to running a small business, there are lots of challenges with communication and understand […]
Thanks and Giving, It’s what we do everyday as small business owners
As it’s Thanksgiving Day, it struck me that Thanks and Giving is an everyday thing in the life of business owners. We are thankful for the opportunity to serve customers and we give jobs to our employees. Thanksgiving is my favorite holiday of the year. It’s not just the food, spending time with relatives or […]
Top 3 Dominatrix Tricks for Small Business Owners
Guest Article Your fingers are poised over the keys of your laptop, ready to type out the most brilliant response to your client who is threatening to pull the plug on working with you. Suddenly time stops, and you are frozen. What can you say? How should you say it? Will it make him calm […]
SmallBizLady’s Holiday Gift Guide 2018
Once a year, I provide a list of my favorite products and apps for anyone looking for gifts for small business owners. If you are in business and ready to make an investment in your business or yourself, I have a great selection of products that will help increase your productivity and grow your business. […]
Relationship Marketing For Your Small Business
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Pam Perry @pamperry. Pam is an award-winning communications professional. She teaches and mentors authors, speakers, and entrepreneurs on how to build […]
How To Measure Your Digital Marketing Efforts
Guest Article If you are heavily invested in digital marketing, it’s important to know how to measure your efforts. And if it is working great, you need to know your measures to create another ripple in the water. So, how do you check the effectiveness of your marketing campaigns and how can you compare it […]
Ask SmallBizLady: How I can market my book while I am at events?
I recently got an email question from one of my readers that I realized might be helpful to others as an Ask SmallBizLady post. She recently self published a book, and built a t-shirt line to promote the book. The t-shirts are selling, but the book is not. So she posed this question to me. […]
The 7 C’s of Building a Fanatical Following on Instagram
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Warren Carlyle @modelwarren. Warren Carlyle is a Community Building Strategist helping businesses build highly engaged communities online. He is founder/CEO of […]
How To Create A Successful Marketing Strategy For 2019
Guest Article As we approach the end of the year, many businesses are beginning to plan their marketing strategies for 2019. What are the best ways to promote your business moving forward? In addition to thinking through what’s worked well in the past, it’s important to look towards the future and take advantage of any […]
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