If you are at or beyond the age of 50 and are ready to think about what’s next, the question is should you retire or could you pivot and start a small business. If you took care of your money and have an expertise that is highly valuable, you might be a great consultant. Or, […]
How to Identify Which Social Media Networks Are Right for Your Business
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Adrienne Brown, @adriennejmedia. Adrienne is the Chief Digital Strategist of Adrienne J Media, a Digital Marketing agency located in Atlanta, […]
5 Tips for Amazon Sellers to Increase Sales
Sales on Amazon come down to two main factors: bringing more traffic to your site and converting that traffic into sales. There are several tactics Amazon sellers can implement to improve both of these factors and increase sales volume. Apply them effectively, and you will see your sales go through the roof. Here are our […]
Sell More in Your Small Business by Highlighting Benefits in Your Sales Pitch
Have you ever been the victim of an uneducated salesperson or business owner who pushes how awesome their company or product is, but not the benefits of their product or service? Yes, I have too. Here’s the deal. If you want to sell more in your small business, you need to figure out how to […]
How to Effectively Engage and Encourage Employees in 2019
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Lori Kleiman, @LoriKleiman. Lori’s HR mantra comes from her innate no-nonsense approach and 30+ years of experience as a Human Resources consultant and entrepreneur […]
SmallBizLady’s 5 P’s of Marketing for Your Small Business
If you are spending money on marketing, and your sales are sagging – you need to evaluate your marketing strategy. Too often people fail with marketing because they focus on tactics without stopping to consider strategy. Think of your marketing like a funnel: start with the big picture goal and then work on lead generation […]
5 Ways to Improve Your Visibility on Search Engines in 2019
Whatever business you’re doing today, a considerable number of your potential customers use search engines. They use them to find the right businesses to provide solutions to their problems. How would you rate your visibility on search engines? Does your business appear for the right search terms? If it doesn’t, you’ve been losing many potential […]
Be SEEN in 2019: Social Media, Personal Branding & Making Money at Tradeshows & Live Events
This week on #Smallbizchat LIVE, our show featured three guests: Designing a Powerful Social Media Plan for 2019 with Alex Romanovich, @alexromanovich, How to Make Money with Tradeshows & Live Events with Dianna Geairn, @iSalesGirl, and How to Grow Sales and Your Business By Being a Celebrity CEO with Ramon Ray, @RamonRay. I pulled three […]
What You Need To Do Before Google+ Shuts Down on April 2nd
You can no longer create new Google+ profiles, pages, communities or events. Last December, Google announced their decision to shut down Google+ in April 2019 due to low usage and challenges involved in maintaining the platform. As of April 2nd, your Google+ account, along with any Google+ pages you created, will be deleted. This is sad […]
Business Tax Issues to Consider with the New Tax Law
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Eva Rosenberg @TaxMama. Eva is the Internet’s TaxMama®. She answers tax questions, provides a TaxQuips podcast and a wealth of […]
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