Succeed As Your Own Boss

ENDING SMALL BUSINESS FAILURE

  • Home
  • About
  • Book Melinda
  • Consulting
  • SBL Store
  • SmallBizLady University
  • Free Tools
  • Podcast
  • #Smallbizchat
    • Be a #SmallBizChat Guest
  • Blog
  • Contact
    • We’re Hiring!
You are here: Home / Archives for Social Media

How To Select The Right Social Media Platform For Your Target Market

April 14, 2015 By Melinda Emerson 3 Comments

Guest Article A myriad of social media platforms exist on the internet nowadays, each appealing to a slightly different demographic and range of interests. Effectively leveraging the relevant platforms can be a huge boon to any business, but there is a careful balance to be struck between effective social media use and spreading yourself too […]

Filed Under: Guest Articles, Social Media Tagged With: @DanYeo_, Dan Yeo, facebook, Google, target market, twitter

Engage Your Customers on Twitter in Just 30 Minutes a Day

April 6, 2015 By Melinda Emerson 3 Comments

Social media has revolutionized the face of customer engagement because of how easy it is for people to connect with one another. Nonetheless as an entrepreneur, your time is extremely valuable and you want to get the most out of your social media efforts. I believe you should focus on one social media account to […]

Filed Under: Social Media, Technology Tagged With: managing time with social media, social media, twitter

30 Blog Ideas That Will Jumpstart Your Content Strategy

March 30, 2015 By Melinda Emerson Leave a Comment

If you’re like every other person who blogs out there, sometimes the well runs dry for content ideas. It’s challenging to constantly come up with a steady stream of great topics. You’ve got enough on your plate, and adding idea generation to that list is understandably a challenge from time to time. Fortunately for you, […]

Filed Under: Social Media Tagged With: blogging, blogging for business, content strategy

Develop Webinars to Grow Your Business

September 17, 2009 By Melinda Emerson Leave a Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat.  The show takes place every Wed on Twitter from 8-9pm ET.  This is excerpted from my recent interview with Roger Courville @1080group He is known as “The Virtual Presenter.” Roger is a sought-after speaker on how to improve productivity using live […]

Filed Under: Branding & Marketing, SmallBizChat, Social Media Tagged With: charge for webinars, getting started with webinars, recording webinars, Roger Courville, SmallBizChat, smallbizlady, teleseminars, webinars

How To Build A Small Business Blog

September 21, 2009 By Melinda Emerson 2 Comments

This is a first of a three part series on blogging for business. It is such an important issue for small businesses today that I felt it important to dedicate some real time to the topic. The series will focus on getting started at blogging, the decision to have a blog and a website or […]

Filed Under: Branding & Marketing, How to Start, Social Media Tagged With: blogging, how to build a blog, melinda emerson, small business, small business info, smallbizlady

Global Creative Economy Summit 2009

September 22, 2009 By Melinda Emerson Leave a Comment

See Melinda Emerson Live at the Global Creative Economy Summit Oct 5-6, 2009 Philadelphia Convention Center  Only two weeks to register for GCECS 2009! I will be among 150 speakers discussing topics including innovative technologies such as animation, gaming, design, social media, and business solutions software; to the resources that support creative entrepreneurial development ; to the 21st […]

Filed Under: My Recommendations, Social Media Tagged With: creative economy, GCES2009, global creative economy summit, melinda emerson

How to Stop Wasting Time With Your Social Media

September 24, 2009 By Melinda Emerson Leave a Comment

Each week as Smallbizlady, I conduct interviews with small business experts on my weekly Twitter talk show #SmallBizChat. This is excerpted from my #SmallBizChat interview @Lenawest, Lena is a social media locksmith who helps dynamic women business owners untangle “social media spaghetti.” She makes social media easy-to-use, manageable and worthwhile. She also a columnist and blogger for Entrepreneur […]

Filed Under: Q & A Interview, SmallBizChat, Social Media, Women in Business Tagged With: lena west, managing time with social media, melinda emerson, small businesses, SmallBizChat, smallbizlady, social media, social media consultants, stop waisting time, women business owners, Women CEOs

Developing a Blog vs. Website Strategy

September 28, 2009 By Melinda Emerson 13 Comments

This is the second of a three part series on blogging for business. It is such an essential issue for small businesses today that I felt it important to dedicate some real time to the topic.  The first article focused on building a small business blog. Today’s piece investigates the decision to have a separate […]

Filed Under: Branding & Marketing, How to Start, Social Media, Your Small Business Tagged With: blog strategy, blog vs. website, blogging, melinda emerson, planning, PR for business, small business, small business info, smallbizlady, social media, strategic branding

10 Ways to Get Your Blog to Shine

October 5, 2009 By Melinda Emerson 10 Comments

This is the last post of a three part series on blogging for business.  We started out with how to get started blogging. Then we tackled the strategy for setting up your blog as your only website or having two separate websites. Now we are finally talking about what to do to get your blog […]

Filed Under: 10 Things Lists, Branding & Marketing, Social Media, Your Small Business Tagged With: blogging, melinda emerson, small business, small business info, smallbizlady, strategic branding, twitter

Resources to Use Twitter to Grow Your Small Business

August 30, 2010 By Melinda Emerson 26 Comments

I regularly get emails and direct messages asking me if I tweet myself or if use a team of people help me maintain my Twitter accounts.  I have two @smallbizlady and @smallbizchat.   Well, the answer is that I do it myself, and here’s some of the tools that I use to manage my online brand […]

Filed Under: Branding & Marketing, Grow Your Business, Social Media Tagged With: entrepreneur, facebook, linkedin, small business, smallbizlady, social media tips, twitter

  • « Previous Page
  • 1
  • …
  • 5
  • 6
  • 7
  • 8
  • 9
  • …
  • 21
  • Next Page »

Let’s Connect

  • facebook
  • instagram
  • tiktok
  • pinterest
  • linkedin
  • twitter
  • youtube
  • feedburner

Sign up for the SmallBizLady BUZZ Newsletter and be the first to receive updates and details about upcoming events:

We’re proud to be part of the Mediaplanet Empowering Small Business campaign! The COVID-19 pandemic brought hardship and ruin on the nation’s small businesses, but there’s now reason for hope. Learn about the resources, support, and tools available to help your small business bounce back and grow stronger than ever by picking up a copy of the campaign in USA Today and reading it online here.

Get a FREE Chapter of SmallBizLady’s Book,
"Become Your Own Boss in 12 Months, Revised and Expanded"!

Become Your Own Boss

Most Popular Posts

>Seven Ways to be More Profitable in Your Small Business
> 7 Ways to Attract Customers to Your Small Business
> 6 Tips for Managing Small Business Finances
> How to Run a Successful Multilevel Marketing Business
> 10 Ways to Grow Your Small Business With Instagram
> How to Sell on Facebook
> How to Get Over the Fear of Starting a New Business

Featured Videos

Bloomberg News Interview
How to Support Small Businesses During the Holidays

National Speakers Association
Winter Conference

Fox 29 Philadelphia
'Small Biz Lady' gives best advice for starting a new business in the New Year

Fox Business
Starting a Business

MSNBC
The importance of job mentoring for women

#SmallBizChat Live
National Small Business Week: Q&A

Good Day Philadelphia
Expert Shares Tips on How to Become Your Own Boss

Testimonials

Become Your Own Boss is a must read if you’re thinking of launching a business of your own.
Jean Chatzky, Bestselling Author of Money 911 and Financial Editor of NBC’s Today Show
Great step-by-step advice for anyone looking to start their own business.
Andrew C. Taylor, Chairman, Enterprise Rent-A-Car
Melinda Emerson has written a remarkable book. It is essential reading for anyone seeking to make the transition from working girl to successfully working it, as an entrepreneur.
Cynthia McClain-Hill, Past President, National Association of Women Business Owners
The perfect companion for those planning to go out on their own. Melinda delivers firsthand practical advice on how to be the successful entrepreneur. Read it if you want to get it right the first time.
Kenneth L. Shropshire, Professor at the Wharton School of Business, University of Pennsylvania
If you are looking for a versatile speaker who can talk about how to grow small businesses or get started with social media, look no further.
Heather Van Sickle Executive Director, National Association for Community College Entrepreneurship (NACCE)
Her wit and depth of subject knowledge were entertaining and empowering. Melinda is definitely on our short list of seasoned entrepreneurs and business leaders we look to invite back in the near future.
Tennille M. Robinson Senior content & Event producer for Inc. magazine
Melinda Emerson, “SmallBizLady,” is an engaging and witty speaker and a great addition to any conference. Her terrific presentation and compelling delivery give people the information they need and want to become their own bosses and grow success… Read more
Laurie Dalton White Conference Director, Pennsylvania Conference for Women
Melinda Emerson has been a fantastic small business and social media resource for the Pitney Bowes team. Not only is she personable and easy to work with, but she also has an innate understanding of the small business audience. My marketing programs … Read more
Justin Amendola, Former VP, Global SMB Digital Strategy, Pitney Bowes

Latest #SmallBizChat

The SmallBizChat Podcast: How to Reinvent a Legacy Business with Rich Trotter

In this episode, Melinda Emerson welcomes Rich Trotter, a fourth-generation entrepreneur, to discuss his journey in the food industry. Rich shares insights into the challenges and innovations he faced, particularly the transition to natural ingredients. The conversation delves into how small businesses can overcome the impact of the pandemic and adapt to new market demands. […]

Fix Your Business Q&A Video

Recent Posts

  • The SmallBizChat Podcast: How to Reinvent a Legacy Business with Rich Trotter
  • May 2025 #SmallBizChat: How to Position Your Brand with Multicultural Markets
  • How to Tighten Your Sales Infrastructure (Before Your Bank Account Screams for Help)
  • The SmallBizChat Podcast: How Giving a TEDx Talk Can Benefit Your Business with Dr. Dan Young
  • 10 Critical AI Automated Workflows to Elevate Your Small Business

#SmallBizChat

  • SmallBizChat Archive
  • @SmallBizLady

Business Advice

  • How to Start

SmallBizLady Store

Products

Free Chapter

Get In Touch

  • FAQ
  • Be a #SmallBizChat Guest
  • Contact Us
Copyright © 2025
Quintessence Entertainment, Inc
PO Box 280
Drexel Hill, PA 19026
(610) 352-0680
Privacy Policy · Refund Policy

Let’s Connect

  • facebook
  • instagram
  • tiktok
  • pinterest
  • linkedin
  • twitter
  • youtube
  • feedburner