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You are here: Home / Archives for Technology

How to Create Great How-To Videos for Your Small Business

May 19, 2014 By Melinda Emerson Leave a Comment

Video is hot online, YouTube is the second highest search engine on the internet, so you need to figure how to incorporate original video content into your content marketing strategy. How-to videos are most popular among video searches.  So, how do you create a great how-to video for your small business?  As a former TV producer in my past career […]

Filed Under: Branding & Marketing, Technology Tagged With: how to, small business marketing tips, youtube

6 High-Tech Gadgets for the Connected Business Traveler

April 22, 2014 By Melinda Emerson Leave a Comment

Guest Article If the hardest part of travelling includes leaving all your favorite toys behind, worry no more. The next time travel takes you away from home, try taking these cool tech gadgets along for comfort. They weigh next to nothing. They’re portable, practical and full of functionality. Bring them along once and you’ll never […]

Filed Under: Guest Articles, Technology Tagged With: @clarendonapts, business travel, Lucy Rose, tech gadgets

15 Best Apps for Busy Small Business Owners

March 10, 2014 By Melinda Emerson 6 Comments

This month I’m celebrating my 15th Anniversary in business, don’t forget to sign up for your chance to win SmallBizLady’s 15 Days of Giveaways Contest. Today is Part II of my 15 Things Series. Today we’ll discuss best apps for busy small business owners.  As small business owners, we constantly have competing objectives and timelines […]

Filed Under: 15 Things Series, Social Media, Technology Tagged With: small business apps, small business productivity

How to Leverage Automation to Grow Your Small Business

March 13, 2014 By Melinda Emerson Leave a Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with @autobizchris. Chris Davis is the CEO and Chief Automator of Automation Bridge. As the founder of Automation Bridge, Chris is passionate […]

Filed Under: Q & A Interview, SmallBizChat, Technology Tagged With: @autobizchris, Chris Davis, small business automation, small business marketing

6 Things to Consider Before Designing Your Small Business Website

March 18, 2014 By Melinda Emerson 3 Comments

Guest Article The other day my husband and I were looking for a new local restaurant to attend, so we searched for “local restaurants in Rochester, NY”. The first impression we got from some of the websites really determined whether or not we gave the restaurant a shot. Some websites didn’t have a menu on […]

Filed Under: Guest Articles, Technology Tagged With: @siedahmitchum, Siedah Mitchum, small business web design, website design

Why Small Business Websites Fail

January 16, 2014 By Melinda Emerson 1 Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with @LynnWhite.  Lynn White, a sucker for gadgets since middle school, now has an MBA and is the Principal Designer of Lynn […]

Filed Under: Q & A Interview, SmallBizChat, Technology Tagged With: @lynnwhite, Lynn White, small business website

How to Use Technology Effectively in Your Small Business

February 24, 2011 By Melinda Emerson 4 Comments

Phil is the author of the The New Small; How a new Breed of small business is harnessing the power of emerging trends and technologies. He consults companies on how to optimize their use of technology. While not consulting, Phil speaks about emerging trends and technologies. He’s also the author of Why New Systems Fail (Cengage, 2010) and The Next Wave of Technologies (John Wiley & Sons, 2010). He also writes for a number of technology-oriented media outlets.

Filed Under: Q & A Interview, SmallBizChat, Technology Tagged With: interview, small business, SmallBizChat, smallbizlady, technology

How to Convert Website Leads into Customers

July 19, 2012 By Melinda Emerson 2 Comments

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview withAmit Kumar @akumar.  Amit is founder & CEO of Lexity, Advertising on Autopilot, a Spark Capital, True Ventures and 500 Startups funded startup. Amit has deep […]

Filed Under: Grow Your Business, Q & A Interview, SmallBizChat, Technology Tagged With: Amit Kumar, entrepreneur, Lexity, small business info, website leads

Using Data to Run Your Small Business

September 20, 2012 By Melinda Emerson

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Chris Myers @BodeTree.  Chris is the co-founder & CEO of BodeTree.  Prior to founding BodeTree, he played a key role on the […]

Filed Under: Grow Your Business, Q & A Interview, SmallBizChat, Technology Tagged With: Bodetree, Chris Myers, collect financial data, measure data, small business info

How to Develop a Mobile App for Your Small Business

November 8, 2012 By Melinda Emerson 1 Comment

Sponsored Post Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Michael Annichine – @MetroMeVIP, a seasoned entrepreneur with over 20 years’ experience developing businesses. Michael is currently the CEO […]

Filed Under: Q & A Interview, SmallBizChat, Technology Tagged With: @metromevip, Michael Annichine, mobile apps, mobile technology, small business

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In this episode, Melinda Emerson delves into the world of nonprofits and social enterprises, exploring the challenges nonprofits face and the benefits social enterprises offer. The discussion highlights how social enterprises can provide financial stability while making a community impact. Melinda addresses common misconceptions and shares operational strategies for nonprofits, supported by case studies of […]

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