February is more than just a month for romantic expressions; it’s an opportunity for businesses to extend love and appreciation to your most valuable asset – your customers. While the romantic spirit may be associated with couples, small businesses should embrace the chance to strengthen their bond with customers. Let’s explore 15 creative ways to […]
How to Retain Customers More Effectively in 2022
What’s better than acquiring one new customer? I’ll give you one guess: it’s retaining one! That’s why I am writing today about how to retain customers more effectively in 2022. Why You Need to Retain Customers Your existing customers are the most valuable asset in your business. Why? While a new lead is 5-25 percent […]
10 Ways to Increase Customer Retention to Scale Your Business
A study of Gartner Group suggests that around 80 percent of the average company’s future gains will come from the existing 20 percent of customers. It may sound like a broken record, but it is essential to keep in mind that existing customers are the lifelines of each and every company. That’s why many emphasize […]
13 Best Online Customer Satisfaction Tools to Help You Get Repeat Business
Online customer satisfaction tools have been on the rise over the past few years. When you don’t know how your customers feel about your brand, you can’t know if they plan to buy from you again. In fact, 91% of your unhappy customers won’t even tell you they’re disgruntled—you’ll just never see them again. But […]
4 Ways to Cultivate Customer Buy-In
Brand loyalty is the elusive elixir that fuels commerce. Sure, you might get someone to buy your product while it’s on special offer, but opening the door to repeat purchases and loyalty to your products is another thing altogether. This post will explain what your brand can do to improve customer buy-in from the very […]
6 Easy Ways to Become a Customer-First Small Business
Running or starting a customer-first small business means that you base your business processes on the customer to provide them with an unforgettable (positive) consumer experience. It’s a compelling business growth strategy, even if you practice it in its most basic form. Shifting your business direction toward a consumer-centered culture takes time and money, but […]
The 5 Top Advantages of Brand Marketing
Google. McDonald’s. Visa. Nike. When you hear the names of these companies, a picture automatically forms in your mind. Why? It’s simple. They are killing the brand marketing game. Although your company might not be a billion-dollar empire like those mentioned above, it doesn’t mean you can’t take advantage of brand marketing. If you are […]