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You are here: Home / Archives for Starting A Small Business

New Google Tools to Grow Your Small Business

July 8, 2019 By Melinda Emerson Leave a Comment

google tools

It is harder that ever to promote your business online. No longer is a website that looks good on a mobile device enough—you must also consider investing in video content, SEO and online ads to make sure you get found by your target customer online. As small business owners, we have challenges everyday including cash […]

Filed Under: Starting A Small Business, Technology Tagged With: g suite, Google, google for small business, google suite, google tools, marketing, technology

12 Things to Do Before Starting a Business

June 24, 2019 By Melinda Emerson 1 Comment

Are you finally ready to strike out on your own with your very own small business? Owning a small business is never a get rich quick scheme. If you want to be successful; it will cost you. It will cost you money, sleep, relationships, and you will be pushed in ways you never thought possible. […]

Filed Under: Become Your Own Boss Tips, How to Start, Starting A Small Business Tagged With: before starting a business, business, small business, start a business, start a small business, starting a business

10 Things You Need to Know Before Buying Into a Franchise

June 17, 2019 By Melinda Emerson Leave a Comment

buying into a franchise

Owning a franchise allows you to go into business for yourself, but not by yourself. A franchise owner operates by selling an established product or service which often has significant brand recognition (think McDonald’s or Orange Theory). A franchise includes not only a product, service, and trademark but also the complete method to conduct the business […]

Filed Under: Become Your Own Boss Tips, Cash Flow & Finance, Starting A Small Business Tagged With: buying a franchise, buying into franchse, franchise, franchise buying, franchise opportunity, franchisee, is a franchise right for me

How to Be a Successful Gigpreneur

May 27, 2019 By Melinda Emerson Leave a Comment

gigpreneur

If you like to make side money driving for Uber, cleaning houses, freelance editing, selling homemade jewelry or pies you make, or if you are in between jobs and doing gigs to keep the bills paid, then you are a gigpreneur. Side hustlers—aka gig economy workers—accounted for more than 677 billion in income in 2017, […]

Filed Under: How to Start, Solopreneurs, Starting A Small Business Tagged With: freelancing, gig economy, gig work, gigpreneur, gigpreneur business, side jobs

How to Start a Business After 50

March 11, 2019 By Melinda Emerson Leave a Comment

start a business over 50

If you are at or beyond the age of 50 and are ready to think about what’s next, the question is should you retire or could you pivot and start a small business. If you took care of your money and have an expertise that is highly valuable, you might be a great consultant. Or, […]

Filed Under: Business Inspiration, How to Start, Starting A Small Business Tagged With: Retirement, start a business, start a business over 50, start your business, start-up businesses

Where to Find Support as a Veteran-Owned Business

November 13, 2017 By Melinda Emerson Leave a Comment

If you’re one of the 2.5 million veterans who own a business, or is a vet thinking about starting a business, you should know that there are resources that will help make your journey easier. There are programs specifically designed for veteran-owned businesses. Whether you need financing, a mentor, or just small business training, here […]

Filed Under: Grow Your Business, Starting A Small Business, Your Small Business Tagged With: support in business, veteran-owned business, veterans

What is a Business Microloan and How Can it Boost Your Start-up

January 8, 2019 By Melinda Emerson Leave a Comment

Business Microloan

With more and more small businesses launching every day, many entrepreneurs and business owners are finding it increasingly hard to secure financing. This is where microloans come in handy; they are typically provided by non-profits and CDFIs (Community Development Financial Institutions) to provide an efficient, flexible, and fast source of capital to help you get […]

Filed Under: Business Inspiration, Cash Flow & Finance, Featured Post, Grow Your Business, Guest Articles, Starting A Small Business Tagged With: business loan, Business Microloan, loans, microloan, small business loans, startup loan

The Top 5 Things You HAVE to Do Before You Hire a Salesperson

January 1, 2019 By Melinda Emerson Leave a Comment

hire a salesperson

As a business owner, my guess is that you spend too much time working in the business and not doing the strategic, thoughtful, meaningful things you thought you would do when you started your business. Maybe you’ve outsourced small things: hired an assistant to help with the day-to-day, hired someone to help with social media, […]

Filed Under: Featured Post, Grow Your Business, Guest Articles, Starting A Small Business, Teams Tagged With: hire a salesperson, Hiring, hiring a salesperson, hiring practices, hiring staff, hiring tips for small business

How to leverage your retirement funds to start a business

October 29, 2018 By Melinda Emerson Leave a Comment

If your ready to transition for employee to entrepreneurship, once you decide what you want out of life the next thing you need to do is figure out how your going to pay for it. If you have significant money in your 401(k) or IRA and now your ready to turn your side hustle into […]

Filed Under: Cash Flow & Finance, How to Start, Starting A Small Business Tagged With: funding for your business, leverage funds, using retirement funds

Is Your Small Business Ready for Black Friday, Small Business Saturday and Cyber Monday?

October 22, 2018 By Melinda Emerson Leave a Comment

You might feel like a real underdog with all the major retailers slashing pricing and offering FREE shopping this holiday, but fear not. There are numerous ways that small businesses can maximize their profits during the holiday shopping season too, you just need to be prepared. In this article, we’ll talk everything Black Friday, Small […]

Filed Under: Grow Your Business, Solopreneurs, Starting A Small Business, Your Small Business Tagged With: Black Friday, cyber Monday, Promote your business, small business Saturday

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Become Your Own Boss is a must read if you’re thinking of launching a business of your own.
Jean Chatzky, Bestselling Author of Money 911 and Financial Editor of NBC’s Today Show
Great step-by-step advice for anyone looking to start their own business.
Andrew C. Taylor, Chairman, Enterprise Rent-A-Car
Melinda Emerson has written a remarkable book. It is essential reading for anyone seeking to make the transition from working girl to successfully working it, as an entrepreneur.
Cynthia McClain-Hill, Past President, National Association of Women Business Owners
The perfect companion for those planning to go out on their own. Melinda delivers firsthand practical advice on how to be the successful entrepreneur. Read it if you want to get it right the first time.
Kenneth L. Shropshire, Professor at the Wharton School of Business, University of Pennsylvania
If you are looking for a versatile speaker who can talk about how to grow small businesses or get started with social media, look no further.
Heather Van Sickle Executive Director, National Association for Community College Entrepreneurship (NACCE)
Her wit and depth of subject knowledge were entertaining and empowering. Melinda is definitely on our short list of seasoned entrepreneurs and business leaders we look to invite back in the near future.
Tennille M. Robinson Senior content & Event producer for Inc. magazine
Melinda Emerson, “SmallBizLady,” is an engaging and witty speaker and a great addition to any conference. Her terrific presentation and compelling delivery give people the information they need and want to become their own bosses and grow success… Read more
Laurie Dalton White Conference Director, Pennsylvania Conference for Women
Melinda Emerson has been a fantastic small business and social media resource for the Pitney Bowes team. Not only is she personable and easy to work with, but she also has an innate understanding of the small business audience. My marketing programs … Read more
Justin Amendola, Former VP, Global SMB Digital Strategy, Pitney Bowes

Latest #SmallBizChat

The SmallBizChat Podcast: How to License and Sell Your Content with Mitch Axelrod

In this episode, Melinda Emerson welcomes Mitch Axelrod to discuss the intricacies of intellectual property (IP) licensing for small businesses. Mitch shares his personal journey in the licensing field, offering insights into identifying and protecting IP effectively. They explore common pitfalls in licensing negotiations and provide practical tips to navigate these challenges. Mitch Axelrod is […]

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