Selling through community is a way to always be able to get instant feedback on offers and print money. But turning a free community like a Facebook group into a paid membership isn’t just about adding a paywall. It’s a careful shift in positioning, value delivery, and member experience. Do it well and you’ll gain […]
10 Workflows Systems Every Small Business Needs
Running a successful small business takes more than talent, passion, or a good product. It requires systems, specifically workflow systems that guide how work gets done, from attracting prospects to delivering your service or product and getting paid. These systems help you operate more efficiently, reduce errors, enhance the customer experience, and ultimately grow your […]
15 Ways to Be More Profitable in Your Small Business
Everyone wants to be more profitable. After all, profit is how we keep score in business. It’s not about what you make—it’s about what you keep. Many small business owners confuse revenue with success, but true sustainability comes from consistent profit. The good news is that you don’t always need a complete overhaul to boost […]
How to Reinvent Your Business: A 7-Step Guide to Starting Fresh and Scaling Online
Sometimes, a business runs its course. What once brought joy, profit, and purpose begins to feel like a burden. Maybe the market changed. Maybe your heart changed. Or maybe the model you built simply doesn’t work anymore in the digital age. Whatever the reason, it’s okay to start over. Reinvention doesn’t mean failure. In fact, […]
30 Best Small Business Podcasts of 2025
Podcasts are the new MBA for small business owners. Whether you’re a solopreneur building your brand from scratch, a seasoned business coach, or a product-based business scaling up, the right podcast can change everything. The best ones provide mentorship, industry insight, tactical tips, and tough-love motivation—all in under an hour. In 2025, there’s no shortage […]
My Greatest Pivot: How I Became SmallBizLady
Every entrepreneur has a defining moment. A moment when life forces you to stop, reflect, and decide whether to give up or level up. For me, that moment came when I least expected it—flat on my back, on bed rest, pregnant with my only child, facing the very real possibility of losing everything I had […]
What Eagles Can Teach Us About Being Effective Business Leaders
Now listen, I don’t just love Eagles because I’m from Philadelphia. Sure, I bleed green every football season (Fly, Eagles, Fly!), but today we’re talking about the other kind of eagle — the one with wings, razor-sharp vision, and an inspiring leadership style that business owners can actually learn a thing or two from. Eagles […]
The New Form of SEO: GEO Secrets to Be Listed as a Trusted Resource in AI Searches
Search engine optimization (SEO) is no longer just about ranking on page one of Google. Thanks to artificial intelligence, the search landscape has changed dramatically. AI-powered platforms like ChatGPT, Perplexity, Gemini, and the latest voice assistants Siri and Alexa are now helping people find answers—not just websites. But what does that mean for your business? […]
Newsflash: No One Cares About Your Brand—Yet. Why Businesses Must Invest in Brand Awareness
Let’s start with a harsh but liberating truth: No one cares about your brand. Not your logo, not your clever name, and certainly not the “About Us” section you spent two weeks writing. This is especially true if you’re a startup or SaaS brand just entering the market. Your product might be the next game-changer, […]
How to Build a Lead Generation and Nurture Process That Converts
Most businesses don’t actually have a sales problem—they have a nurturing problem. While many entrepreneurs are actively collecting leads, running ads, and growing their email lists, those leads often fail to turn into paying customers. Why? Because there’s no follow-up strategy. Leads go cold. Opportunities get missed. And the business ends up stuck in a […]
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