Sometimes, a business runs its course. What once brought joy, profit, and purpose begins to feel like a burden. Maybe the market changed. Maybe your heart changed. Or maybe the model you built simply doesn’t work anymore in the digital age. Whatever the reason, it’s okay to start over. Reinvention doesn’t mean failure. In fact, […]
30 Best Small Business Podcasts of 2025
Podcasts are the new MBA for small business owners. Whether you’re a solopreneur building your brand from scratch, a seasoned business coach, or a product-based business scaling up, the right podcast can change everything. The best ones provide mentorship, industry insight, tactical tips, and tough-love motivation—all in under an hour. In 2025, there’s no shortage […]
My Greatest Pivot: How I Became SmallBizLady
Every entrepreneur has a defining moment. A moment when life forces you to stop, reflect, and decide whether to give up or level up. For me, that moment came when I least expected it—flat on my back, on bed rest, pregnant with my only child, facing the very real possibility of losing everything I had […]
What Eagles Can Teach Us About Being Effective Business Leaders
Now listen, I don’t just love Eagles because I’m from Philadelphia. Sure, I bleed green every football season (Fly, Eagles, Fly!), but today we’re talking about the other kind of eagle — the one with wings, razor-sharp vision, and an inspiring leadership style that business owners can actually learn a thing or two from. Eagles […]
The New Form of SEO: GEO Secrets to Be Listed as a Trusted Resource in AI Searches
Search engine optimization (SEO) is no longer just about ranking on page one of Google. Thanks to artificial intelligence, the search landscape has changed dramatically. AI-powered platforms like ChatGPT, Perplexity, Gemini, and the latest voice assistants Siri and Alexa are now helping people find answers—not just websites. But what does that mean for your business? […]
Newsflash: No One Cares About Your Brand—Yet. Why Businesses Must Invest in Brand Awareness
Let’s start with a harsh but liberating truth: No one cares about your brand. Not your logo, not your clever name, and certainly not the “About Us” section you spent two weeks writing. This is especially true if you’re a startup or SaaS brand just entering the market. Your product might be the next game-changer, […]
How to Build a Lead Generation and Nurture Process That Converts
Most businesses don’t actually have a sales problem—they have a nurturing problem. While many entrepreneurs are actively collecting leads, running ads, and growing their email lists, those leads often fail to turn into paying customers. Why? Because there’s no follow-up strategy. Leads go cold. Opportunities get missed. And the business ends up stuck in a […]
From Visibility to Profitability: How to Build a Membership Site That Keeps Customers for Life
In today’s crowded online world, most entrepreneurs understand the importance of visibility and trackability. Social media helps people find you. Email helps you stay in touch. But neither of those tools, on their own, build long-term loyalty or sustainable revenue. If you’re looking to grow from transactional income to predictable profit, it’s time to build […]
How to Build a Thriving Reddit Community That Aligns with Your Audience
If you’re a coach, consultant, or small business owner trying to grow your brand, you’ve probably explored all the usual places—Facebook, Instagram, LinkedIn, maybe even YouTube. But there’s one platform you may be sleeping on that’s built for community: Reddit. It’s not just a place for memes and debates—it’s where niche conversations thrive, people show […]
SmallBizLady Summer Reading List 2025
Why Summer Is the Perfect Season to Grow Your Mind—and Your Business—with Books. There’s something magical about summer. The pace slows down, the days stretch longer, and there’s finally space to breathe—and think. It’s not just a season for vacations and cookouts; summer is a prime opportunity to invest in yourself. While others are unwinding, […]
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