Sales are the lifeblood of any small business. Without consistent revenue, even the best business ideas, products, or services cannot sustain themselves. Yet, many small business owners overlook the importance of having a structured and scalable sales process, often focusing more on operations, branding, or product development. While those aspects are important, sales are what […]
How to Qualify Leads: Create a System to Stop Wasting Your Time with Unqualified Prospects
Business owners let’s get real. You’re putting in the work to create amazing lead magnets like eBooks, webinars, and checklists, but what happens next? Are you turning those downloads into real opportunities, or are you wasting time on people who’ll never buy? The key to success is having a system to qualify your leads effectively, […]
The Three Problems That Visibility Can’t Solve
Every small business owner wants more visibility. More followers, more website visitors, more people watching their content. It’s tempting to believe that if only more people saw what you offer, your sales would skyrocket. But here’s the hard truth: visibility alone doesn’t drive revenue. If you don’t have the right foundation in place, more eyeballs […]
Perfecting Your Small Business Sales: Hiring Salespeople, Writing Sales Copy, and Building a Business You Can Sell
This week on #Smallbizchat LIVE, our show featured three guests: How to Hire Your First Salesperson with Suzanne Paling, @suzannepaling, How to Write Copy That Sells with SaDon Long, @LongSaDon, and How to Build a Business You Can Sell with Ash Shukla, @Ashshuklabiz. I pulled three of the best questions from each of them to […]
#Smallbizchat is LIVE on Facebook May 8th for #SmallBusinessWeek
#Smallbizchat is a weekly conversation where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us live on Twitter every Wednesday from 8-9 pm ET. Here’s how: follow @SmallBizChat on Twitter and follow the hashtag […]
How to Shorten the Sales Cycle in Your Small Business
In business, sales never come as fast as you want or need them to. You must learn how to weed out unqualified leads, have confidence and remove your fear of selling for good. But, to do this you must have a sales process. The key lesson I learned is the gap between getting a prospect […]
How to REALLY Generate Sales
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Jeffrey Gitomer, @Gitomer. Jeffrey is a creative, on-the-edge, writer and speaker whose expertise on sales, customer loyalty, and personal development is […]
6 Strategies for Bringing in the Holiday Sales
The holiday season is rapidly approaching and whether you’re a yoga studio or an e-commerce retailer, you need to have a strategy in place. According to the National Retailers Federation, many business owners make more than 40% of their revenues during the holiday season and you don’t want to be left out of the rush. […]
Using LinkedIn to Fill Your Sales Pipeline
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #Smallbizchat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Dana Taylor @EthosGold. Dana is CEO & Chief Strategist of Intelligent Ethos, Inc. which serves businesses ranging $2M-$10M in revenue, […]
6 Things You Could Do Today to Generate a Sale in Your Small Business
It’s National Small Business Month and here are some quick ideas to jumpstart your small business for the second half of this year. Have you updated your elevator pitch? When is the last time you sharpened your marketing plan? Do you have monthly sales goals? Are your business finances updated by the 15th of the month? Do you […]