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ENDING SMALL BUSINESS FAILURE

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You are here: Home / Archives for small business

How to Find a Great Outsourcing Partner for Your Small Business

July 15, 2019 By Melinda Emerson Leave a Comment

outsourcing partner

Keri just got some great news. She won a new contract as the caterer for one of the largest law firms in her state. So, why is Keri stuck in her office doing payroll on a Friday night instead of out celebrating? She doesn’t have anyone else who can do it. You’re probably thinking, why […]

Filed Under: Grow Your Business, Teams Tagged With: business partner, Hiring, hiring tips for small business, outsourcing partner, small business

How to Succeed in Business Without Experience

July 10, 2019 By Melinda Emerson Leave a Comment

unqualified success

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET.  This is excerpted from my recent interview with Rachel Stewart @UnqualifiedTool Rachel started as an unqualified office manager, but over the last decade became the general manager of a […]

Filed Under: SmallBizChat, Starting A Small Business, Your Small Business Tagged With: achieve your business goals, Measure Success, small business, success, unqualified success

How to Prevent Workplace Stress in Your Small Business Employees

July 30, 2019 By Melinda Emerson Leave a Comment

workplace stress

The World Health Organization states that unchecked workplace stress causes burnout which is characterized by “1) feelings of energy depletion or exhaustion; 2) increased mental distance from one’s job, or feelings of negativism or cynicism related to one’s job; and 3) reduced professional efficacy.” We can see that workplace stress is terrible for business and […]

Filed Under: Guest Articles, Your Small Business Tagged With: business stress, prevent workplace stress, small business, stress, Workplace Stress

8 Pro Tips to Help Your Sales Emails Avoid the Spam Box

July 23, 2019 By Melinda Emerson Leave a Comment

sales emails

Your sales and marketing teams are brainstorming every day to create personalized, compelling and attractive sales emails to your prospects and customers. The amount of time, energy and other resources that goes into developing sales emails is unfathomable. In the pursuit of getting more business and creating better contacts, emails are the most professional and […]

Filed Under: Guest Articles, Your Small Business Tagged With: email marketing, emails, inbox, sales email, small business, spam emails

5 Unique Ways to Grow a Happy and Motivated Franchise Team

July 16, 2019 By Melinda Emerson Leave a Comment

franchise team

We all want to become someone that inspires and is worthy of a tight-knit, supportive franchise team. But how is it done? What approaches can you take to ensure your staff are happy and always striving for the best? Here are five useful tips for creating a positive franchise environment that gets the most from […]

Filed Under: Grow Your Business, Guest Articles, Your Small Business Tagged With: biz tips, franchise, Franchise Team, franchising, motivation, small business, work

6 Creative Ways to Increase Customer Engagement

July 9, 2019 By Melinda Emerson Leave a Comment

Customer Engagement

Regardless of the industry, it’s been widely touted that customer acquisition costs are always higher than customer retention costs. What I’m trying to say is that holding on to your existing customers isn’t just easier, it’s also more economical. Sounds like a good business idea to work on improving customer engagement and loyalty, doesn’t it? […]

Filed Under: Customer Service, Grow Your Business, Guest Articles Tagged With: customer engagement, customer loyalty, customer retention, Customer Service, small business

5 Preparation Strategies for First-Time Managers

July 2, 2019 By Melinda Emerson Leave a Comment

First-Time Managers

Congratulations! You’ve just secured your first manager role. You’re no longer responsible for just your own performance, but for the performance of an entire team as well. It’s heady stuff and a little intimidating. That’s good — it helps you grow as a professional and a person. You’ll certainly learn as you go, executing new […]

Filed Under: Grow Your Business, Guest Articles, How to Start Tagged With: first-time managers, leadership, management, manager, small business, work promotion

How to Take Over the Family Business

July 1, 2019 By Melinda Emerson Leave a Comment

take over the family business

Ann is a 43-year-old single mom from the east coast. Ann is a great photographer, but no one knows it because she spends most of her time helping to run her parents cleaning business. Recently, at Ann’s parent’s 40th wedding anniversary celebration, her dad made a huge announcement. In his most prideful voice, Ann’s dad said, […]

Filed Under: Grow Your Business, Your Small Business Tagged With: business owner, business succession, family business, small business, small business succession, succession

How to Grow a Product-Based Business, Digitally Transform, and Raise CEO Kids

June 20, 2019 By Melinda Emerson Leave a Comment

#Smallbizchat is a weekly conversation where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss.  Please join us live on Twitter every Wednesday from 8-9 pm ET. Here’s how: follow @SmallBizChat on Twitter and follow the hashtag #Smallbizchat and click here […]

Filed Under: Grow Your Business, SmallBizChat Live+ Tagged With: business, digital transformation, growth, parenting, small business, smallbiz kids

12 Things to Do Before Starting a Business

June 24, 2019 By Melinda Emerson 1 Comment

Are you finally ready to strike out on your own with your very own small business? Owning a small business is never a get rich quick scheme. If you want to be successful; it will cost you. It will cost you money, sleep, relationships, and you will be pushed in ways you never thought possible. […]

Filed Under: Become Your Own Boss Tips, How to Start, Starting A Small Business Tagged With: before starting a business, business, small business, start a business, start a small business, starting a business

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Latest #SmallBizChat

The SmallBizChat Podcast: How to Position Your Brand with Multicultural Markets with Leyanis Diaz

In this episode, Melinda Emerson welcomes Leyanis Diaz to discuss key insights into multicultural marketing. Leyanis addresses common marketing mistakes and the critical distinction between inclusive marketing and tokenism. The conversation highlights the impact of the current climate on multicultural marketing strategies and the importance of leveraging influencers and community leaders. Leyanis emphasizes the need […]

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