If you’ve got a business or start-up, a business plan is vital, especially when it comes to securing funding. Investors want something that they can look at and say, “Wow, this is surely going to head somewhere.” Your business plan should serve as a roadmap for explaining your business. Prospective investors should be able to […]
Archives for 2019
Ask SmallBizLady: What Is the Best Time to Post Facebook Ads?
One of the most common questions I get from business owners when it comes to selling on Facebook is…Does it really work? Here’s my answer: yes, yes, and YES! Then, once convinced, they ask “what is the best time to post Facebook ads if I want to drive sales?” Well, the short answer to that […]
What You Need to Know About SEO for Your Business Website
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Akilah Thompkins, @girlgetvisible. Akilah is the owner of Girl Get Visible, Author of My SEO Workbook and the host of the […]
6 Simple Strategies to Promote Traffic Growth on Your Small Business Website
Traffic is the lifeblood of every website, and with it comes the benefits of new clients. In order to maximize the number of new clients you receive on a monthly basis, you have to focus on traffic growth. Fortunately, many aspects of traffic generation are under your control. 6 Strategies for Traffic Growth Some strategies […]
10 Tips to Choose an Accountant for Your Small Business
Irrespective of the industry your small business falls into, you cannot understate the value of a good accountant. You can get a bookkeeper for basic accounting services, an accountant who has a degree in accounting for more complicated accounting and payroll services, or a certified public accountant who can help with tax planning and also […]
What Business Owners Should Know About Barter and Trade
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with David Fling @ItexKansasCity. David is the owner and CEO of three successful ITEX trade exchange franchises located in Kansas City, MO, […]
Supercharge Your Small Business with These 3 Actionable Content Marketing Strategies
You’re posting on social media for your small business. You’re writing educational blog posts. You’re making entertaining videos. You’re checking all the boxes and churning out content left and right. But maybe you’re finding yourself stuck in a rut and wondering if your current content marketing strategy is actually helping grow your business. If you’re […]
What Business Podcasts Should I Listen to If Only Have 30 Minutes?
When talking to new business owners about increasing their business knowledge, the main reason they give me for not getting more knowledge is that they don’t have time. On one hand, most new business owners need to be working on their business and staying on top of their day-to-day. On the other hand, things change […]
How to Build a Brand Strategy for Your Small Business
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Orsolya Herbein, @HerbeinOrsolya, who shared tips for how to build a brand strategy for your small business. Orsolya is co-founder and […]
How to Prevent Workplace Stress in Your Small Business Employees
The World Health Organization states that unchecked workplace stress causes burnout which is characterized by “1) feelings of energy depletion or exhaustion; 2) increased mental distance from one’s job, or feelings of negativism or cynicism related to one’s job; and 3) reduced professional efficacy.” We can see that workplace stress is terrible for business and […]
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