If you’re struggling with inconsistent revenue, unpredictable sales, and missed opportunities, you’re not alone. Many small business owners face this challenge, and the culprit is often a lack of a defined sales process. Without a structured approach to converting leads into customers, you’re essentially leaving money on the table. In this blog post, we’ll break […]
The SmallBizChat Podcast: Hit It and Quit It with Oginga Carr, Debbie Allen, and Brynne Tillman
In this episode, Melinda Emerson kicks off with the engaging “Hit It and Quit It” segment, setting the stage for a lively discussion. The conversation shifts to a sharing of favorite business tools and tips, offering practical insights for small business owners looking to enhance their operations. Oginga Carr is a dynamic AI expert, Certified High-Performance […]
How to Build a Niche Brand Online
The world of freelancing is exciting, but turning it into a full-time, profitable business requires more than just talent—it requires building a strong niche brand online. In today’s crowded digital marketplace, success isn’t about appealing to everyone. It’s about positioning yourself as the go-to expert in a specific niche, attracting the right clients, and creating […]
The SmallBizChat Podcast: AI Prompts for Small Business with Brynne Tillman
In this episode, Melinda Emerson welcomes Brynne Tillman to discuss the transformative role of AI in sales. They explore the challenges entrepreneurs face when integrating AI and introduce the features of askSSL.ai. The conversation highlights how AI can be leveraged for LinkedIn success and the benefits of membership in this evolving landscape. Brynne shares her […]
March 2025 #SmallBizChat: How To Build Generational Wealth
#Smallbizchat Podcast LIVE is a monthly video interview show where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us live every third Wednesday of the month from 8-9 pm ET Live on my SmallBizLady Facebook […]
How to Prioritize Sales in Your Small Business
Sales are the lifeblood of any small business. Without consistent revenue, even the best business ideas, products, or services cannot sustain themselves. Yet, many small business owners overlook the importance of having a structured and scalable sales process, often focusing more on operations, branding, or product development. While those aspects are important, sales are what […]
The SmallBizChat Podcast: How to Grow Your Business with Expert Market Positioning with Debbie Allen
In this episode, Melinda Emerson welcomes Debbie Allen to discuss her journey in business and the art of expert positioning. They explore how the pandemic has influenced the creation of experts and delve into the essentials of content creation and defining expertise. Debbie shares insights on building a strong business foundation and offers valuable advice […]
How to Develop a Signature Offer as a Business Consultant
If you’re a business consultant looking to stand out, attract high-paying clients, and streamline your services, developing a signature offer is a game-changer. A signature offer is your flagship service or program—a unique, well-defined solution that addresses your clients’ biggest pain points. It’s what sets you apart from the competition and makes your business synonymous […]
The SmallBizChat Podcast: How to Use AI to Grow Your Small Business with Oginga Carr
In this episode, Melinda Emerson is joined by Oginga Carr to explore the intersection of AI and small business branding. The discussion delves into the opportunities AI presents for creating signature content and achieving deep personalization in marketing. They evaluate the pros and cons of free versus paid AI tools and highlight common mistakes to […]
Do You Have What You Need in Place to Protect Your Business?
As a small business owner, you likely wear many hats—visionary, manager, marketer, R&D and financial planner. While you’re busy building your dream, it’s essential to also focus on what might seem less urgent but is equally critical: protecting your life and your business. One way to frame this is to think about LIFE, which stands […]
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