In this episode, Melinda Emerson is joined by Joanne Eriaku, who brings her expertise in AI to the discussion. They explore common misconceptions about AI and its practical applications for small businesses. Joanne outlines steps for implementing AI effectively while emphasizing the importance of data security. The conversation also delves into the challenges, risks, and […]
Top 5 Concerns for Small Businesses in 2025
As 2025 approaches quickly, small businesses are facing a dynamic and rapidly evolving landscape forcing you to reconsider or redesign your business model. From technological advancements to economic uncertainties, the challenges that lie ahead are both exciting and daunting. To stay competitive and thrive, we must all be proactive in addressing the following top five […]
The SmallBizChat Podcast: Hit It or Quit It with Leticia Crippen and Reid Holmes
In this episode, Melinda Emerson introduces guests Leticia Crippen and Reid Holmes and sets the stage for a lively discussion on favorite podcasts and business apps. The conversation shifts to old school marketing tips, where practical advice and best business book recommendations are shared. Leticia Crippen is an award-winning creative strategist and video producer. As […]
September 2024 #SmallBizChat: How to Use AI to Grow Your Business
#Smallbizchat Podcast LIVE is a monthly video interview show where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us live every third Wednesday of the month from 8-9 pm ET Live on my SmallBizLady Facebook […]
SmallBizLadyAcademy.com is Now Open for Business!
I am thrilled to announce that SmallBizLadyAcademy.com is officially open for business! After months of development, careful planning, and listening to the needs of my loyal women business owner, we’ve launched a platform designed to help you take your business to the next level. Whether you’re just starting out or you’re an experienced business owner […]
The SmallBizChat Podcast: Appreciated Branding with Reid Holmes
In this episode, Melinda welcomes guest Reid Holmes who shares his journey and search for impact in small businesses. They delve into the concept of appreciated branding, discussing its key components and how to implement it effectively across products and services. After 30 years as an ad agency creative executive – straddling the heyday of traditional […]
Social Media Marketing vs. Social Media Selling
The terms “social media marketing” and “social media selling” are often used interchangeably, leading to confusion among small businesses looking to leverage social platforms to grow their brand and boost sales. While both are crucial components of a comprehensive social media strategy, they serve distinct purposes and require different approaches. Understanding the key differences between […]
The SmallBizChat Podcast: How to Provide Great Videos with Letitia Crippen
In this episode, Melinda welcomes Letitia Crippen, who shares her journey in media and insights on video production. They discuss key components for getting started, including planning, scripting, and determining video style. Letitia covers essential tools and software to make videos stand out. The episode includes a discussion on using ChatGPT and the pros and […]
10 Essential Metrics to Consider Before Expanding Your Small Business
Expanding a small business is an exciting prospect, but it’s also a significant undertaking that requires careful planning and analysis. Making the leap too soon or without the right information can lead to costly mistakes. Before you decide to expand your business, it’s crucial to assess a variety of key metrics that will give you […]
The SmallBizChat Podcast: I Have Evidence with Melinda Emerson
In this episode, Melinda Emerson shares her personal story about dealing with home disasters, including experiences with insurance, Servpro, and moving her office. Melinda recounts a gas leak incident, highlighting a neighbor’s alert and the troubleshooting process. She reflects on the gas leak source and other recent incidents and their impact on her perspectives. The […]
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