Pricing is one of the biggest challenges for small business owners. When people decided to do business with you it’s typically based on six factors: like, know and trust and is your product or service cheaper, better or faster. If you ask people to pay too much for your product or service and they could […]
How To Win and Keep Customers with 4 Easy Communication Tips
Guest Article I want you to think about the last time you patronized a small business. Maybe you bought a cup of coffee at the corner coffee shop. Perhaps you used a local moving company, or went food shopping at your favorite food co-op. Now, I want you to think about it: why did you […]
Ask Smallbizlady: What Departments Have Corporate Sponsorship Budgets?
Corporate sponsorship is a mutual business proposition that offers something in exchange for financial support from a corporation. Sponsorship is very lucrative if you are a small business with something of value to offer. So how can your small business tap into this market? If you want to can get corporate sponsorship from a Fortune 500 company, […]
How to Find the Silver Lining in Any Crisis
Guest Article Should you celebrate a mistake or a loss? My answer is a big yes. Through my work as a sales expert, I often meet managers who find making mistakes very difficult to accept. However, they are not aware that they can learn a lot from their mistakes. A long career in business without […]
SmallBizLady’s Best Small Business Advice from 2018
I’m often asked, “Where do you get the ideas to blog about?” Honestly, I get them from you all—my loyal readers and followers. Your questions, comments, emails, and voice mail messages give me great ideas for blog posts. If YOU are wondering about a specific topic, then I know that OTHERS are looking for this small […]
Why Link Diversity Should Be Your Primary SEO Concern
Guest Article Every discussion about Google rankings and SEO involves backlinks someway. Why? Because these are one of the major ranking factors in most of the search engines, Google specifically. If we look at SEO Power Suite, Search Metrics, and Backlinko’s research insights, inbound links are there in the ranking factors list besides content and […]
#SmallBizChat Interviews: Best of 2018
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. Then, every Thursday we publish the complete interviews from our amazing authors and guests. I hope that you have enjoyed the #SmallBizChat interviews we’ve done this year! In case you […]
Best Small Business Guest Bloggers for 2018
Every Tuesday on succeedasyourownboss.com, we feature guest bloggers from all over the world who share valuable insight about how to start and grow a small business. This is all in support of our mission to End Small Business Failure, and I appreciate that these small business guest bloggers take the time to share advice from […]
How To Develop Your Small Business Employees Into Leaders
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Christy Rutherford @coachchristyr. Christy is a globally recognized leader and Women’s Leadership Development Expert. She’s also a keynote speaker, leadership […]
How to Create Content that Fuels Your Business Growth
This week on #Smallbizchat LIVE our show featured three guests: How to get growth that lands you on the Inc. 5000 list with Rod Brown, @RoderickLBrown, The Business of Storytelling with Sue Young, @sueyoungmedia, and Profiting From Podcasts: How to leverage the power of podcasts to build your business with Steve Olsher, @steveolsher. I pulled three […]
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