No matter the sphere you coach in, whether life coaching, business, sales, marketing, or something else, you know the power of guidance and the transformation it can bring. As a coach, you help others realize their potential, overcome hurdles, and reach their goals. But what about your own business growth? As a seasoned coach with […]
7 Steps to Become a Bestselling Author
Unlocking the coveted title of a ‘bestselling author’ isn’t just about storytelling; it’s about transforming your unique expertise into a literary masterpiece that resonates with your target audience. When you share your insights, experience, and wisdom through a book, you cement your thought leadership and expand your brand beyond the confines of your field. But […]
Should Your Small Business Upgrade to an ERP System?
If you’re a small business owner, you probably wear many hats and juggle numerous tasks. You likely use different software solutions for various aspects of your business – accounting, customer relations, inventory management, and shipping. But imagine a world where all these functions are consolidated into one system. This is the magic of Enterprise Resource […]
How to Pitch Yourself to a Podcast: A Podcast Pitching Guide for Small Business Owners
My ongoing series about podcasting for small business owners has covered the 10 steps to start a podcast and 14 ways to promote a podcast. Now, we will take a different angle and focus on how to pitch yourself to a podcast as a guest. This article is for small business owners who don’t necessarily […]
14 Ways to Promote a Podcast
In my last blog post, I shared a simple 10-step system for starting a podcast. Now, I want to help take you the rest of the way by sharing 14 ways to promote a podcast so you can get more listeners and followers. By leveraging these promotion strategies, you’ll be able to elevate your podcast’s […]
How to Start a Podcast in 10 Easy Steps
Did you hear the news? The SmallBizChat Podcast just celebrated its 200th episode! As a successful podcaster, I often receive questions from fellow small business owners who are curious about podcasting but aren’t sure how to start their own show. If you’ve been considering podcasting as a way to connect with your audience, you’re in […]
Happy National Small Business Week 2023
National Small Business Week 2023 (NSBW) kicks off from May 1 — May 6, 2023. This annual week-long celebration honors the nation’s small businesses with events occurring nationwide and online. America’s 33 million small businesses should take a BOW and celebrate their hard work and service to their customers. National Small Business Week was created by […]
Video SEO: How Video Can Improve Your SEO Efforts
Lights, camera, action! Welcome to the thrilling world of video SEO, where small business owners can unleash the power of engaging videos to skyrocket their online presence. With the digital landscape constantly evolving, it’s time to embrace video marketing and make a lasting impression on your audience. I’ve been covering this topic all month, so […]
Instagram Reels vs TikTok: Which Is Better for 2023 Video Marketing?
Video is hot right now, and I know many small business owners are eager to dive in. Last time, I covered the ‘what,’ sharing 10 video marketing ideas you can try. Today let’s tackle the ‘where.’ One of the questions I have been getting recently is whether small businesses should use Instagram Reels or TikTok. […]
12 Reasons to Use Video Marketing in Your Small Business
In today’s rapidly changing world, small business owners must constantly adapt their marketing strategies to stay competitive. One powerful tool that’s proven highly effective is video marketing. I’ve seen incredible results using video marketing, and I’ve been encouraging more small businesses to try it, too (for example, listen to my 2022 podcast, Demystifying TikTok). If […]
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