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The Best Resources for Budding Book Authors

December 20, 2010 By Melinda Emerson 5 Comments

Since my book, Become Your Own Boss in 12 Months was published by Adams Media earlier this year; many people have reached out for advice. Some wanted to know how to get a book deal or how to promote a book, while others wanted to learn how to get a book excerpt in a major […]

Filed Under: My Recommendations, Starting A Small Business Tagged With: children's books publishing, entrepreneur, John Kremer, marketing, Paul B. Brown, small business, small business info, smallbizlady, Stephanie Chandler

Are You an Authentic Writer? Creating Trust for Greater Sales.

March 1, 2011 By Melinda Emerson Leave a Comment

The internet is overflowing with marketers and bloggers.  Every search reveals hundreds of posts.  At last count, Wordpress houses millions of blog posts.  That’s a lot of written content.  When you sit down to write content for your blog posts or other social media channels, do you often try to think of a catchy one-liner […]

Filed Under: Guest Articles Tagged With: entrepreneur, marketing, sales, Shannon Harmon, small business info

The Best-Kept Industry Secret for Your Small Business

March 29, 2011 By Melinda Emerson 2 Comments

With recent articles like Tony Maddox’s CNN post “Let it grow: How Clapton’s guitar can make you rich” popping up all over the web, the message for today’s market is clear: Whether you’re just starting out or are already a small business pro, there is no bigger sales secret than finding a niche. Let’s say […]

Filed Under: Guest Articles Tagged With: finding your niche, marketing, small business tips

4 Things All Entrepreneurs Should Do On LinkedIn

May 31, 2011 By Melinda Emerson 8 Comments

  LinkedIn is important! 75% of all professionals in the US have a LinkedIn profile, which means if you want to do business you must have one too. LinkedIn is powerful tool that you can use to promote yourself if you are an individual consultant or a company with 2 or more employees. Here are […]

Filed Under: Ask Smallbizlady, Become Your Own Boss Tips, Branding & Marketing, Business Inspiration, Featured Post, Grow Your Business, Social Media, Solopreneurs, Starting A Small Business, Women in Business, Your Small Business Tagged With: become your own boss, entrepreneur, Featured Post, linkedin, marketing, planning, small business, small business cash flow help, small business ideas, small business info, social media, strategic branding

Blogging, & Handling Corporate Inquires & Monetizing your Online Brand.

June 3, 2011 By Melinda Emerson 2 Comments

Check out  this quick video from the Black Enterprise Entrepreneurs Conference. Fellow blogger Jewel Figueras of http://www.JewelsFabLife.com was interviewed by LaShanda Henry creator of SistaSense blogs for entrepreneurs and the Black Business Women Online Social Network. http://www.sistasense.tv/smallbizlady-and-jewelsfablife-talk-blogging-and-working-with-brands-part1/ We discussed blogging, handling corporate inquires and monetizing your online brand.  Enjoy! I’m always here as a resource. […]

Filed Under: Ask Smallbizlady, Become Your Own Boss Tips, Business Inspiration, BYOB2011, Customer Service, Featured Post, Grow Your Business, My Recommendations, Social Media, Technology, Women in Business, Your Small Business Tagged With: become your own boss, blog strategy, blogging, entrepreneur, Featured Post, marketing, melinda emerson, online brand, PR for business, small business, small business info, social media, strategic branding, twitter

Ask @SmallBizLady: How can I get my kids to “buy in” to my business?

June 10, 2011 By Melinda Emerson 2 Comments

Here’s the answer:   Every Friday, I answer your small business questions in a video blog segment called Ask Small Biz Lady. This week, we are taking on the question: How can I get my kids to “buy in”  to my business? If you want to get your family to support your business follow these steps: […]

Filed Under: Ask Smallbizlady, Business Inspiration, Mompreneurs, Your Small Business Tagged With: become your own boss, blogging, business planning, entrepreneur, Featured Post, hobby to business, how to find a business idea, how to participate in smallbizchat, managing stress, marketing, melinda emerson, networking, relationship management, small business, smallbizlady

Are you Google-able?

June 6, 2011 By Melinda Emerson 1 Comment

If you’re ready for a midcareer makeover, you can get new clothes and a new haircut. But even more important, you must make yourself what I call “Google-able.” That means you need to create a smart social media footprint. By day I work as a small-business coach, and I keep coming across amazing professionals with […]

Filed Under: Ask Smallbizlady, Become Your Own Boss Tips, Branding & Marketing, Business Inspiration, Featured Post, Grow Your Business, How to Start, Melinda Emerson @SmallBizLady, Social Media, Technology, Your Small Business Tagged With: become your own boss, blog strategy, blogging, entrepreneur, Featured Post, linkedin, marketing, melinda emerson, networking, online brand, planning, PR for business, social media, twitter

The Minority Entrepreneur Accelerator Program Could Be Your Answer

June 8, 2011 By Melinda Emerson Leave a Comment

Comcast Interactive Capital, the venture capital affiliate of Comcast Corporation, one of the world’s leading media, entertainment and communications companies, today announced that is has partnered with DreamIt Ventures (“DreamIt”), the leading technology accelerator for entrepreneurs, to provide seed funding, training, mentoring and other benefits to five minority-led startups through DreamIt’s accelerator program. The partnership […]

Filed Under: Become Your Own Boss Tips, Branding & Marketing, Business Inspiration, BYOB2011, Cash Flow & Finance, Customer Service, Featured Post, Grow Your Business, My Recommendations, Social Media, Technology, Your Small Business Tagged With: become your own boss, blogging, business planning, entrepreneur, Featured Post, how to participate in smallbizchat, marketing, online brand, passion, PR for business, relationship management, restart your business, small business, small business info, SmallBizChat, smallbizlady

9 Reasons Why Boomer Businesses Fail

June 13, 2011 By Melinda Emerson 4 Comments

I know a woman (let’s call her Sarah) who was a vice president at a major Fortune 500 company. She was a sassy 48-year-old single MBA who was very successful climbing the corporate ladder. She worked in marketing, managing a brand at her company and making a handsome six-figure income. Then one day she decided […]

Filed Under: Ask Smallbizlady, Business Inspiration, Customer Service, Featured Post, Grow Your Business, How to Start, My Recommendations, Starting A Small Business Tagged With: become your own boss, business planning, coachable, Customer Service, customers, energy, entrepreneur, fiscal discipline, lifestyle, marketing, melinda emerson, networking, niche, online brand, relationship management, saving money, small business, SmallBizChat, smallbizlady, target market

9 Reasons Why Boomer Businesses Fail

June 13, 2011 By Melinda Emerson 3 Comments

I know a woman (let’s call her Sarah) who was a vice president at a major Fortune 500 company. She was a sassy 48-year-old single MBA who was very successful climbing the corporate ladder. She worked in marketing, managing a brand at her company and making a handsome six-figure income. Then one day she decided […]

Filed Under: Ask Smallbizlady, Business Inspiration, Customer Service, Featured Post, Grow Your Business, How to Start, My Recommendations, Starting A Small Business Tagged With: become your own boss, business planning, coachable, Customer Service, customers, energy, entrepreneur, fiscal discipline, lifestyle, marketing, melinda emerson, networking, niche, online brand, relationship management, saving money, small business, SmallBizChat, smallbizlady, target market

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Become Your Own Boss is a must read if you’re thinking of launching a business of your own.
Jean Chatzky, Bestselling Author of Money 911 and Financial Editor of NBC’s Today Show
Great step-by-step advice for anyone looking to start their own business.
Andrew C. Taylor, Chairman, Enterprise Rent-A-Car
Melinda Emerson has written a remarkable book. It is essential reading for anyone seeking to make the transition from working girl to successfully working it, as an entrepreneur.
Cynthia McClain-Hill, Past President, National Association of Women Business Owners
The perfect companion for those planning to go out on their own. Melinda delivers firsthand practical advice on how to be the successful entrepreneur. Read it if you want to get it right the first time.
Kenneth L. Shropshire, Professor at the Wharton School of Business, University of Pennsylvania
If you are looking for a versatile speaker who can talk about how to grow small businesses or get started with social media, look no further.
Heather Van Sickle Executive Director, National Association for Community College Entrepreneurship (NACCE)
Her wit and depth of subject knowledge were entertaining and empowering. Melinda is definitely on our short list of seasoned entrepreneurs and business leaders we look to invite back in the near future.
Tennille M. Robinson Senior content & Event producer for Inc. magazine
Melinda Emerson, “SmallBizLady,” is an engaging and witty speaker and a great addition to any conference. Her terrific presentation and compelling delivery give people the information they need and want to become their own bosses and grow success… Read more
Laurie Dalton White Conference Director, Pennsylvania Conference for Women
Melinda Emerson has been a fantastic small business and social media resource for the Pitney Bowes team. Not only is she personable and easy to work with, but she also has an innate understanding of the small business audience. My marketing programs … Read more
Justin Amendola, Former VP, Global SMB Digital Strategy, Pitney Bowes

Latest #SmallBizChat

The SmallBizChat Podcast: How to Position Your Brand with Multicultural Markets with Leyanis Diaz

In this episode, Melinda Emerson welcomes Leyanis Diaz to discuss key insights into multicultural marketing. Leyanis addresses common marketing mistakes and the critical distinction between inclusive marketing and tokenism. The conversation highlights the impact of the current climate on multicultural marketing strategies and the importance of leveraging influencers and community leaders. Leyanis emphasizes the need […]

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