Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with AK Stout @akstout18. AK has been working with social media for the past 6 years, as one of the first group introduced [...]
The fast-moving flow of information in social media can be intimidating to even the most computer-savvy among us. To a budding small business owner, it can be daunting. Yet if you want your business to succeed, you can’t afford to ignore that world. Fortunately, there is a way to conquer that world and make it [...]
SPONSORED POST Ever since color television was invented in 1953, color has been critical to telling a visual story. Whether you are a start-up or established business, spending the extra money on color images or color ink may seem out of the question when you are launching a marketing campaign. But using color could mean [...]
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Kent Lewis @KentLewis is President and Founder of Anvil Media and Formic Media, sister search engine and social media marketing agencies based [...]
If your fiscal year parallels your wall calendar, then you made it through Q-1 or as you may formally call it, the first quarter. Perhaps you’re feeling optimistic about the goals you’ll accomplish this year, or are concerned about your revenue goals for the second quarter. It’s best to look at where you’ve been to [...]
I normally do this post at the top of the year, but I was inspired to wait until now. With Easter upon us, I though this post would be particularly meaningful at this time of year. My religious theme for 2012 is, “Either I win or I learn, but with God’s help I never lose.” [...]
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Andrew Davis @CPC_Andrew . Andrew is Author of the Merchant Comparison Shopping Handbook and the Director of Marketing for CPC Strategy, an online retail [...]
There are numerous ways of getting new customers but not all methods are applicable to all businesses. I also need to remind you that getting repeat business from your existing customers is far easier than attracting new customers, but it is important to have a strategy for getting new customers in the door. In Part [...]
Each week as Smallbizlady, I conduct interviews with small business experts on my weekly Twitter talk show #SmallBizChat. Here are the upcoming guests for April 2012… 4/4 Andrew Davis @CPC_Andrew Director of Marketing of CPC Strategy teaches How to Grow an Online Business 4/11 Kent Lewis @kentlewis Founder, Anvil Media Inc. teaches How to Use Mobile Web Advertising [...]
So often I am asked about how to get new customers that I decided to develop a two part series on the topic. No customers, no business. A simple and obvious fact, which leads new business owners to ask the question “How do I get customers to see and buy from my business?” The [...]
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with @NicoleAFende. Nicole is The Numbers Whisperer™ and President of Small Business Finance Forum. As a credentialed actuary with experience as a Chief [...]
In building our website, oftentimes, we’d like to put as much content in it to make it informative. It is for promotion. It’s also to get people engaged in what your business is all about. The more detailed the better. One striking factor of a good website is having a good design together with a [...]
For those small business owners who survived the startup phase and are now ready to grow your business, there are numerous possibilities. Keep in mind, growing your business will depend on what business you are in and how much money, time and sweat equity you’re willing to invest all over again. Here are four ways to [...]
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with @DinaDwyerOwens. She’s the Chairwoman and CEO of The Dwyer Group www.dwyergroup.com over such well-known service brands as Mr. Rooter, Aire Serv Heating [...]
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