How Can Direct Mail Help Your New Product Launch?

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Direct mail has been the chosen marketing technique for millions of companies across the globe for several decades. With businesses over using email, direct mail offers a means of clear communication with a target audience that can help your business stand out. Direct mail campaigns can also be cost effective, especially if you know your […]

Creating Business Plans that Actually Get Financed

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Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my interview with @bizplangirl. Cheree Warrick writes business plans for companies seeking funding from banks and angel investors. Her book, “Creating Business Plans that […]

Initiative: The Silent Partner In Success

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Guest Article Too many people are waiting for someone to come along and tell them what to do. And yet, behind every success, there is a person who took initiative. They got out of bed each morning, roaring to accomplish something. As comedian George Burns noted, “Don’t stay in bed, unless you can make money […]

From Self Employed to CEO: What it Takes to Build a Successful Business

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Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with@2motivate. Lisa Nichols is CEO of Motivating the Masses, one of the top training and development companies in the world, a best-selling […]

5 Tips to Renting Office or Retail Space

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If you’re in the early planning of starting your first business, do you know where you’ll set up your company? You may be using a home office or kitchen table for your company activities now, but if you plan to expand, hire staff, or meet with clients, at some point you’ll want to consider renting […]