How to Create a Stand Out Brand for Your Small Business

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. This week, we recorded a special TV broadcast, #SmallBizChat Live from NYC on Facebook LIVE sponsored FedEx.  We had several live studio guests answering questions on small business growth. This post is excerpted from my live interview with branding expert […]

How to Build a Legacy Brand in Your Small Business

Guest Article “This is why I love her!!! Beautiful advice!!!! “I love Super Soul Sunday.” “I want a bracelet that says WWOD…as in What Would Oprah Do.” “She has her life together.” “I don’t think for a moment Apple will make bad products.” “My iPhone has never failed me.” “I do like Apple products. They’re […]

Understanding Facebook Ad Campaigns

Guest Article If you’re reading this right now, it likely means that you’ve fully embraced mobile marketing for your business (if not, then it’s time to start migrating to the online marketplace). Hopefully, you’ve already seen the dividends that reaching out to digital customers offers, so what’s next? It’s time to make the move to […]

How to Stay Relevant and Successful in Today’s Changing Market

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Susan Solovic @susansolovic. Susan Solovic is an award-winning serial entrepreneur, New York Times, Wall Street Journal, Amazon.com top 100 and […]

How to Keep an Audience Engaged Online

I’m thrilled to say that we are celebrating the 8th anniversary of #SmallBizChat this month. Every week for the past eight years, we have picked the brains of some of the smartest and most successful entrepreneurs out there, across dozens of industries. We have held over 380 tweetchats and branded the hashtag #Smallbizchat, of which […]

Startup Marketing for New Entrepreneurs

Guest Article Starting a new business is an exciting and exhilarating affair, but it comes packed with a lot of risks and challenges. The ‘newcomer’s luck’ won’t play in favor as one believes, and the overnight success stories you may have heard about were actually of those who were there behind the scenes for years […]

How To Create Big-Bucks Content Without Breaking the Budget

Sponsored Post Many small businesses believe creating high quality content is too expensive and time consuming. Only big companies have the budget to employ someone just to write up pages for a website, right? It’s true that many big companies spend the big bucks on hiring staff with the sole purpose of keeping their websites […]