The New King of Advertising Spending: Digital Media

Guest Post As 2017 arrives, the new type of marketing finally has taken over the top spot in ad spending, digital media. Traditionally, TV ad spending has been the type of marketing companies have focused on the most. The future of ad spending has digital media on top and that trend will continue to make […]

Get Your Creative Juices Flowing: New Year Creative Team Inspiration

Sponsored Post Image Credit As we to enter a new year, you might feel renewed, refreshed and ready to hit the ground running! Maybe you’re chock full of inspiration, new ideas and resolutions to make this year great. Or, like some of us, you might feel a little burned out from holiday festivities, end of […]

How to Reap Big Benefits from Email Marketing

Guest Post Email marketing is an effective way of staying in touch with targeted market audience. For several years, it has remained one of the best strategies of achieving marketing goals. However, email marketing only works effectively for those who have an idea of what it takes to make the most out of it. Despite […]

How to Have Effective Calls to Action on Your Website

You’ve put a lot of attention into the look and feel of your website, yet you’re not seeing visitors convert to customers as often as you’d like. This is an excellent opportunity to look at your web copy to determine whether it’s effective at getting people to do what you want them to on your […]

10 Marketing R’s to Launch Revenue Revolution in Your Business in 2017

You will need to expand your marketing efforts to significantly increase your revenue in the new year. I want you to use this post to launch a revenue revolution in 2017 in your small business. Social media is still the great equalizer for small businesses, but it’s no longer about likes, friends and followers. It’s […]

Avoid the 5 “Sales Readiness” Mistakes Entrepreneurs Make … And Don’t Even Know It

Guest Post Many small business owners struggle with generating more leads or learning to improve the sales processes in their business, or even to hire and train the right sales people. However, before the conversation for how to improve a sales process can even make a difference, many business owners need to learn how avoid […]

Gear Up Your Small Business Marketing for 2017

The last quarter of the calendar year has its own vibe, whether your business counts on holiday shopping to boost revenues, or whether it slows as the year winds down, it’s time to launch your 2017 marketing efforts. Now is an excellent time to re-evaluate your small business marketing strategy and think about what you […]

How to Leverage Snapchat to Boost Your Business

The very fact that both Presidential candidates are including Snapchat in their social media marketing strategy (Hillary has an actual profile, while Donald sponsored a snarky filter) should tell you that it’s a formidable marketing option, and one you might want to add to your own arsenal.  While currently, the majority of Snapchat users are […]

How to get your business ready for the holiday shopping season

Whether you run storefront business, or or strictly sell ecommerce, it’s time to create a holiday sales strategy. If you make the bulk of your profits between November 15 and January 15th as in Black Friday, Small Business Saturday, Cyber Monday, or the day after Christmas, it time to make sure that your business is […]

4 Ways to Transform Your SMB Marketing and Sales Processes

transform your marketing and sales

Personal selling is a major component of small business marketing. 90% of small businesses get business from referrals. Without a significant budget for advertising to drive sales growth dictates that referral selling is vital. Selling is also the most engaging way to convince buyers of the value of your products and services. Here are four […]