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You are here: Home / Archives for Grow Your Business

How to Conduct a Discovery Call to Qualify Leads

April 7, 2025 By Melinda Emerson Leave a Comment

A discovery call is your chance to dive deeper into your prospect’s needs and determine if they’re a good fit for your services. Here’s how to structure an effective call: 1. Start with a Warm Welcome Set the tone for a positive conversation by being personable and professional. Example: “Hi [Name], thank you so much […]

Filed Under: Grow Your Business, Human Resources, Sales, Your Small Business Tagged With: discovery calls, how to qualify leads, interviewing prospects, lead magnet, lead qualification

How to Build a Niche Brand Online

March 24, 2025 By Melinda Emerson Leave a Comment

The world of freelancing is exciting, but turning it into a full-time, profitable business requires more than just talent—it requires building a strong niche brand online. In today’s crowded digital marketplace, success isn’t about appealing to everyone. It’s about positioning yourself as the go-to expert in a specific niche, attracting the right clients, and creating […]

Filed Under: Branding & Marketing, Grow Your Business, Sales, Your Small Business Tagged With: boost your brand, build authority with content, building a personal brand, finding your niche, high-converting website, leverage social media, market demand, niche marketing, profitability

How to Prioritize Sales in Your Small Business

March 17, 2025 By Melinda Emerson Leave a Comment

Sales are the lifeblood of any small business. Without consistent revenue, even the best business ideas, products, or services cannot sustain themselves. Yet, many small business owners overlook the importance of having a structured and scalable sales process, often focusing more on operations, branding, or product development. While those aspects are important, sales are what […]

Filed Under: Branding & Marketing, Grow Your Business, Sales, Staying Productive, Your Small Business Tagged With: business ideas, cash flow, competitive advantage, confidence in business, data and insights, expansion opportunities, marketing and growth, prioritization, relationships in business, resilience, revenue, small business, small business sales, trust

How to Develop a Signature Offer as a Business Consultant

March 10, 2025 By Melinda Emerson Leave a Comment

If you’re a business consultant looking to stand out, attract high-paying clients, and streamline your services, developing a signature offer is a game-changer. A signature offer is your flagship service or program—a unique, well-defined solution that addresses your clients’ biggest pain points. It’s what sets you apart from the competition and makes your business synonymous […]

Filed Under: 31 Ways to Boost Your Small Business, Branding & Marketing, Grow Your Business, Uncategorized, Your Small Business Tagged With: brand differentiation, business coaching, business success strategies, client conversion, coaching business, consulting strategies, entrepreneur tips, expert positioning, high-paying clients, Marketing Plan, organic client attraction, signature offer, signature offer development, small business growth, value pricing

How to Qualify Leads: Create a System to Stop Wasting Your Time with Unqualified Prospects

February 24, 2025 By Melinda Emerson Leave a Comment

Business owners let’s get real. You’re putting in the work to create amazing lead magnets like eBooks, webinars, and checklists, but what happens next? Are you turning those downloads into real opportunities, or are you wasting time on people who’ll never buy? The key to success is having a system to qualify your leads effectively, […]

Filed Under: Fix Your Business, Grow Your Business, Sales Tagged With: business coaching, business growth, CRM for small business, customer acquisition strategy, discovery call tips, how to qualify leads, lead generation tips, lead qualification, lead scoring, sales conversion strategy, sales leads, sales process improvement, small business sales

The Three Problems That Visibility Can’t Solve

February 3, 2025 By Melinda Emerson Leave a Comment

Every small business owner wants more visibility. More followers, more website visitors, more people watching their content. It’s tempting to believe that if only more people saw what you offer, your sales would skyrocket. But here’s the hard truth: visibility alone doesn’t drive revenue. If you don’t have the right foundation in place, more eyeballs […]

Filed Under: Fix Your Business, Grow Your Business Tagged With: brand positioning, business coaching, business growth, business messaging, content marketing, converting audience, customer trust, digital marketing, how to convert leads, increasing revenue, lead generation, marketing strategy, online business growth, sales funnel, sales strategy, sales system, scaling your business, small business marketing, small business sales, small business tips, visibility in business

How to Land High-Paying Business Coaching Clients Without Advertising

January 27, 2025 By Melinda Emerson Leave a Comment

For many business owners, the idea of landing high-paying clients without spending a dime on advertising might sound like a dream. But it’s not only possible—it’s entirely achievable with the right strategies. Whether you’re just starting out or you’re a seasoned coach looking to scale your business, focusing on organic methods to attract clients can […]

Filed Under: Become Your Own Boss Tips, Branding & Marketing, Customer Service, Grow Your Business, Staying Productive, Women in Business, Your Small Business Tagged With: Brand in Demand program, business coaching strategies, coaching clients without advertising, coaching niche, coaching referrals, discovery calls, grow coaching business, high-paying coaching clients, high-ticket coaching clients, thought leadership for coaches

10 Bible Verses to Help Business Owners Grow in 2025

January 20, 2025 By Melinda Emerson Leave a Comment

On this Martin Luther King Day, I decided to take a unique approach to compiling this year’s bible verses. Over the summer. I got a message from God at 4:20am several days in a row, and I realized that he wanted me to read the bible and find the relevant verses that will inspire us […]

Filed Under: 10 Things Lists, Business Inspiration, Grow Your Business Tagged With: Bible for entrepreneurs, Bible verses for business, business growth 2025, Christian business owner tips, entrepreneurial mindset, faith and entrepreneurship, faith in business, grow your faith, Martin Luther King Day inspiration, small business and faith

From Wishful Thinking to Unstoppable Resolve: Your Guide to Crushing 2025

January 6, 2025 By Melinda Emerson Leave a Comment

As a small businesswoman, 2025 isn’t just another year—it’s your breakthrough year. But let’s get one thing straight: resolutions are overrated. You know the type—those vague, overambitious promises that fizzle out faster than a cheap sparkler on New Year’s Eve. What you need isn’t a resolution; it’s resolve. Resolve is that fierce, unshakable determination that […]

Filed Under: 10 Things Lists, Grow Your Business, Your Small Business Tagged With: 2025 business goals, business breakthroughs, end small business failure, entrepreneur success, entrepreneurial growth 2025, goal setting for entrepreneurs, investing in personal growth, mastering productivity, melinda emerson, small business owner mindset, Small Business Resolutions, small business strategies, smallbizlady tips, unstoppable resolve, work-life balance for CEOs

The Best of the SmallBizChat Podcast 2024: Your Guide to Entrepreneurial Growth

December 30, 2024 By Melinda Emerson Leave a Comment

As 2024 winds down, it’s the perfect moment to reflect on my year’s most transformative podcasts. These standout episodes, curated by me, the one and only SmallBizLady, offer unmatched insights to fuel your entrepreneurial journey. As a champion for small business owners, I am on a mission to end small business failure, and these podcasts […]

Filed Under: Business Inspiration, Grow Your Business, SmallBizChat, The SmallBizChat Podcast, Uncategorized Tagged With: best of 2024 podcasts, Best podcasts 2024, end small business failure, entrepreneurial success 2024, grow your business podcasts, Melinda Emerson podcast, New Year business goals, podcast insights, podcast inspiration, podcast recommendations, podcasting strategies, podcasts for entrepreneurs, small business podcasts, SmallBizLady podcasts, top business podcasts, top-rated podcasts 2024

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