October is my birthday month. Many retailers that I shop with online and offline have started sending me birthday greetings even through my big day isn’t until the middle of the month. But how could this be a good marketing move? One retailer sent me a 15% off coupon for my birthday and another only […]
#SmallBizChat Q and A How To Build Buzz for your Content
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wed. on Twitter from 8-9pm ET. This is excerpted from my recent interview with @TheRiseToTheTop, David Siteman Garland on How to Build Buzz for your online Content. After running three companies, and not finding a good […]
Do you need a Small Business Makeover?
Pitney Bowes wants to give your business a communications makeover worth up to $10,000. If you could use some help with your email, direct mail and social media communications, you can win a free year of using Pitney Bowes’ full suite of business tools. The grand prize winners will also receive in person one-on-one coaching […]
How to Recession Proof Your Business!
Are you tired of hearing about the slowing economy? Fewer openings, more layoffs and everyone wants more for less, while the expenses keep creeping up. Banks are getting tough with their lending practices. Times are tight, but this is a perfect time for an aggressive small business. Get smart about your marketing and business operations […]
#SmallBizChat Q + A with Hank Wasiak: How to Effectively Mix Traditional + Social Media Advertising
I recently heard @garyvee discuss this and he used the word “hustle†to describe what I’m talking about. Gary believes you have to hustle more, better, longer, faster and sustain it than you’ve thought possible.
How To Get Started Using Social Media To Promote Your Small Business
Every week as @SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview withLiana “Li” Evans @StorySpinner who is known as theonline marketing geek girl who loves all things social media! She has been an accomplished […]
How to Create a Profitable Sales Funnel
Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Hugh MacFarlane @funnelguy Hugh has 20 years+ experience in working with Business owners, Boards, CEOs, Directors of Sales and Marketing with products […]
How to Use Google Analytics to Grow Your Business
Each week as Smallbizlady, I conduct interviews with small business experts on my weekly Twitter talk show #SmallBizChat. This is excerpted from my #SmallBizChat interview with Pierre DeBois @ZimanaAnalytics. Pierre is the founder of Zimana (www.zimana.com), a consultancy providing strategic analysis to small and midsize businesses that rely on Web analytics data. SmallBizlady: Why is web analytics […]
Should I Put My Picture on My Business Card?
Ask @SmallBizLady: Should I put my picture on my business card? Every Friday, I answer your small business questions in a video blog segment called Ask Small Biz Lady. This week, we are taking on the question: “Should I put my picture on my business card?” Here’s the answer: http://www.youtube.com/watch?v=OKXIfQM-Kn4 If you are a solopreneur […]
Getting Back to Small Business Basics with Sweetie Berry
Each week as Smallbizlady, I conduct interviews with small business experts on my weekly Twitter talk show #SmallBizChat. This is excerpted from my #SmallBizChat interview with Sweetie Berry @SweetieBerry on how to get back to basics in Business. She develops strategy for speakers, authors, and entrepreneurs as a go-to problem solver, think tank, and re-alignment […]
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