In this episode, Melinda Emerson delves into the challenges and opportunities SaaS brands face in building brand awareness. She explores the evolving landscape of AI versus human coaching in business, sharing insights on her unique strengths and the future role of AI in coaching. The discussion extends to integrating AI into business strategies, offering practical […]
How to Reinvent Your Business: A 7-Step Guide to Starting Fresh and Scaling Online
Sometimes, a business runs its course. What once brought joy, profit, and purpose begins to feel like a burden. Maybe the market changed. Maybe your heart changed. Or maybe the model you built simply doesn’t work anymore in the digital age. Whatever the reason, it’s okay to start over. Reinvention doesn’t mean failure. In fact, […]
The SmallBizChat Podcast: Hit It and Quit It with Michelle Songy and Ryan Hogan
In this episode, Melinda Emerson hosts a panel discussion with Michelle Songy and Ryan Hogan. Each guest shares their favorite podcast, a business app they find indispensable, a marketing tip, and a business book that has impacted them. Michelle Songy is the Founder and CEO of Press Hook, a media platform that helps small businesses […]
How to Get Ready for Holiday Shoppers
If Christmas is your Super Bowl, listen up: it’s time to build your holiday offers, bundles, ads, staffing, and shipping plans to glide into Black Friday, Small Business Saturday, and Cyber Monday like a pro. The holiday season isn’t just another sales cycle, it’s the biggest chance to make your numbers, strengthen customer loyalty, and […]
The SmallBizChat Podcast: How to Secure PR for Small Businesses with Michelle Songy
In this episode, Melinda Emerson welcomes Michelle Songy, CEO of Presshook, to explore the world of public relations for small businesses. Michelle addresses common misconceptions about PR and emphasizes the importance of preparation and crafting an effective pitch. The discussion highlights the significance of understanding your audience to prevent typical PR blunders and the value […]
30 Best Small Business Podcasts of 2025
Podcasts are the new MBA for small business owners. Whether you’re a solopreneur building your brand from scratch, a seasoned business coach, or a product-based business scaling up, the right podcast can change everything. The best ones provide mentorship, industry insight, tactical tips, and tough-love motivation—all in under an hour. In 2025, there’s no shortage […]
The SmallBizChat Podcast: How to Protect Your Business Legally with Sharon Tasman
In this episode, Melinda Emerson is joined by Sharon Tasman, Esq. to discuss crucial legal aspects for small businesses. Sharon outlines the top legal mistakes entrepreneurs often make, emphasizing the importance of protecting intellectual property. The discussion covers selecting the right business name and entity type, alongside legal essentials for startups. Sharon also highlights the […]
How to Get PR for Your Small Business: A Step-by-Step Guide
Getting featured in the media can be a game-changer for small business owners. One good press hit can lead to increased visibility, website traffic, credibility, and sales. But if you are an entrepreneur who thinks PR is only for big companies with deep pockets, that is just not true. You don’t need a publicist or […]
The SmallBizChat Podcast: How to Hire Effectively with Ryan Hogan
In this episode, Melinda Emerson introduces Ryan Hogan, CEO and founder of Talent Harbor, to discuss his entrepreneurial journey and expertise in hiring strategies for small businesses. Ryan shares insights on the necessary mindset shift for effective hiring and common mistakes made when hiring sales staff. The conversation delves into attracting talent in a small […]
My Greatest Pivot: How I Became SmallBizLady
Every entrepreneur has a defining moment. A moment when life forces you to stop, reflect, and decide whether to give up or level up. For me, that moment came when I least expected it—flat on my back, on bed rest, pregnant with my only child, facing the very real possibility of losing everything I had […]
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